In The Press
January 9, 2012
$melling a rat in Casey's video
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"Anthony could have chosen any method to address the world, and turned to YouTube to release a viral marketing video," said Kenneth Wisnefski, CEO of Webimax, a New Jersey online-marketing company.
"Had this happened 10 years ago, Anthony would have had to record the video, send it to a news station, and it would have taken up to 24 hours for the networks to unveil the news. Viral marketing and leveraging YouTube has instantaneous visibility and demonstrates why so many people successfully leverage this technique to reach a broad audience."
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December 19, 2011
Real-time price checking changes the retail game
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Online sales have surged by 15 percent over this time last year, according to comScore. Ken Wisnefski of WebiMax tells Alisa Parenti he expects the trend to continue, particularly with social media taking on a bigger role in the lives of shoppers.
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November 22, 2011
The Internet Has Changed the Holidays Forever
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Kenneth C. Wisnefski, online marketing expert and founder / CEO of WebiMax, announces how the evolution of the internet has changed the way merchants and consumers navigate the holiday season. Components including E-commerce, reputation management, reviews and social media have supported the online marketplace that acts to end the traditional shopping experience people have enjoyed for many years.
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November 18, 2011
WebiMax CEO Ken Wisnefski Announces Social Media To Play Major Role In This Year's Black-Friday
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Kenneth C. Wisnefski, founder and CEO of the top rated search engine optimization firm, announced that "social media will play an integral role in this year's black-Friday shopping day". Black-Friday is the traditional kick-off to the holiday shopping season. This year, as more and more companies have adapted to the upsurge in social media demand, Wisnefski expects both retailers and consumers to communicate through the versatile platforms including Facebook and Twitter.
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November 10, 2011
WebiMax CEO Ken Wisnefski Announces Strategic Partnership with Newzar
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Ken Wisnefski, WebiMax founder and CEO, announced today the company has entered in to a strategic partnership with Newzar, the first video news network targeted exclusively at on-line and mobile consumers.
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May 02, 2011
WebiMax Announces Tremendous Success With Its Video SEO Services
" Kenneth C. Wisnefski, Founder and CEO of WebiMax, the leading search engine optimization (seo) firm in the United States, announced today that the company is receiving tremendous success with its use of video search engine optimization (VSEO), a product that was added to WebiMax's portfolio in early 2009.
"Video SEO is a service that has emerged in recent years," says Ken Wisnefski, an entrepreneur who founded WebiMax in 2008. "With the explosive success of search engine optimization, coupled with the rise in demand for multimedia based services, Video SEO (VSEO) has been in high demand amongst the world's top companies, small businesses, and even film-makers and musical artists". "
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April 14, 2011
As Panda Moves Abroad, Other Countries are Effected - Google's Algorithm Changes Reach International Countries
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In February, at the time of the U.S. release of Panda, Kenneth C. Wisnefski, Founder and CEO of WebiMax, stated, "at WebiMax, we embrace these changes and view them not as 'changes', but 'enhancements' to the SEO industry. Our clients will see improved results from this because of the proper strategies we employ. The SEO industry has unfortunately been an industry that has gotten somewhat of a bad name because of unscrupulous firms that utilize questionable techniques to help improve the online visibility of their clients. We adhere to a Code of Ethics that gives our clients peace of mind, knowing that they will never end up in the news as some companies are starting to."
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November 3, 2011
Online Merchants Preparing For Cyber Weekend (Not Just Monday)
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Cyber Monday is traditionally the day in which consumers kick-off the holiday buying season with online purchases. Cyber Monday however may become Cyber Weekend 2011, as Kenneth C. Wisnefski, founder and CEO of WebiMax announced "online retailers and merchants have largely invested in E-commerce, online ads and ramping up their website infrastructure in 2011. We're seeing these merchants committed to making it a weekend-long buying experience versus confining the mad-dash to just one day".
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October 19, 2011
6 Career-Changing Strategies that Work
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Some employers actually prefer people who, lacking industry experience, are also free of the bad habits and stale thinking that experience can engender. "We don't pay much attention to industry-specific experience," says Kenneth Wisnefski, founder and CEO of WebiMax, a search-optimization company in Mount Laurel, N.J. "We train them to become the type of employees we want." WebiMax has more than doubled its headcount so far in 2011, from 70 to 150.
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October 12, 2011
The Dos And Don'ts Of Offering Health Insurance
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After your due diligence on brokers, insurance companies, and/or HR outsourcing companies, keep in touch with them on a regular basis. Wisnefski recommends meeting with your vendor at least twice per year to review your plan.
"Keep evaluating your plan as your company grows or decreases in size," he advises.
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August 30, 2011
Hurricane Irene: East Coast Small Business Owners Share Storm Stories
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About 86 miles south in Mount Laurel, New Jersey, Kenneth C. Wisnefski, founder and CEO of WebiMax, an online marketing company, also feels fortunate.
"Last week was a very strange week on the East Coast; on Tuesday, everyone was piling out of the office because of the earthquake and then Saturday was the hurricane," he says.
Employees felt the earthquake strongly, at first thinking it was building construction, but soon realizing it was something much larger.
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October 6, 2011
WebiMax CEO Ken Wisnefski Announces Key Staff Promotion
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Kenneth C. Wisnefski, founder and CEO of WebiMax, announced the appointment of Ms. Danielle Hopely to Vice President of Operations. Wisnefski stated that, "Ms. Hopely will oversee our daily operations with particular attention to our industry leading policies and procedures. Furthermore, she will play an integral role in our product placement and promotions strategies."
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September 21, 2011
At Care Team Connect, government regulation furthers entrepreneurial concept
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Meantime, in Mount Laurel, N.J., a hacking attack on WebiMax's customer list spurred the online marketing firm to launch a new focus on computer security a few years ago. Since then, the National Strategy for Trusted Identities in Cyberspace that the White House announced in April has called attention to the need for increased Internet security, but WebiMax chief executive Ken Wisnefski doubts the plan's master-key approach to online identity will solve the problem. Instead, he advocates for multilayer security systems so that if one alarm fails to work, another will kick in. His firm also has built security systems to protect the transfer of medical records.
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September 9, 2011
WebiMax CEO Ken Wisnefski Discusses American Jobs Act
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"I applaud The President's intent and willingness to do what he can but ultimately this requires much more. The 'jolt' that the U.S. economy needs is also for Entrepreneurs and small business owners to focus on what they can do internally to grow their business. At WebiMax, we took highly skilled and talented candidates and trained them in to the roles that we needed filled. Although the American Jobs Act certainly provides financial incentives to businesses, I feel companies need to continue to evaluate how they can improve their position, innovate, and push forward", concludes Wisnefski.
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September 9, 2011
Small Businesses Mildly Hopeful On Obama Jobs Plan
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Ken Wisnefski, CEO of WebiMax, a fast-growing online advertising firm, said many of the long-term unemployed tend to apply for senior-level, high-paying positions for which they're no longer qualified.
"The skill set they have is a little outdated for the world today," he said.
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August 18, 2011
The Lure of Cash Advances
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"We were getting turned away by just about every bank I approached, but within 14 days we got the working capital we needed," says Mr. Wisnefski, who has since sold the company in late 2008 to establish another company in Mount Laurel, N.J. Though charged $50,000 for the advance, he says the funds enabled his former company to grow fast enough to absorb the high fees.. Mr. Wisnefski says he's now looking into another cash advance to cover the costs of hiring more workers for his new business.
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August 22, 2011
5 Tech Tools to Keep You Safe at College
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"This (discreet pepper spray looks like a perfume or lipstick holder) is a great concept," Ken Wisnefski , tech expert and founder of Webimax told FoxNews.com. "Many women like to carry pepper spray around but usually have them dangling from their key chains. At least if a woman is being attacked they can pull out their lipstick and create the element of surprise."
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Living the "American Dream" Ken Wisenfski, Founder/CEO of Webimax on his interview with Fox News. " Ken explains his early success with his web based company, and discusses Online Marketing with the Strategy Room on Fox News Channel. " Watch Interview |
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July 21, 2011
Paying Someone Else to Worry About Your Online Image
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Ken Wisnefski thinks the legal side of reputation management is only going to grow. Ken says, "If you're not paying attention or at least monitoring what's being said about you online, you're making a mistake because other people are paying attention to that."
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November 30, 2011
Webimax: SEO Help
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One local company makes sure that the companies they work for get good placement so that you can find what you are looking for. Webimax was just named one of the best places to work in our area, and they're hiring! The company’s President Ken Wisnefski and Vice President Kevin O'Brien stopped by to tell Pat Ciarrocchi about it.
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July 19, 2011
New Domain Structure May Challenge Search Industry
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Kenneth C. Wisnefski, founder and CEO of WebiMax, a leader in the search engine optimization space, discusses how a new pitch for companies to change their domain structure will challenge the SEO industry. Wisnefski notes that these changes will "present some hurdles for SEO firms, notably on how we adjust to the changes with indexing current and existing webpages".
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July 13, 2011
How Social Media is Changing Your Search Results
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The rules of search results are constantly changing and is a testament to a highly dynamic industry, where there seems to be never-ending volatility in how search results are determined. Ken Wisnefski, founder and CEO of WebiMax, the #1 rated SEO firm in the United States and Australia, discusses how Social Media can be changing your search results.
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December 1, 2011
Forbes Names WebiMax One of America’s Most Promising Companies
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Forbes named WebiMax one of America's Most Promising Companies. Forbes' list features 100 privately held up-and-comers with compelling business models, strong management teams, notable customers, strategic partners and precious investment capital. WebiMax is rated #30 overall.
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October 20, 2011
WebiMax Receives Prestigious Best In Class Interactive Media Award
" WebiMax has won the prestigious Interactive Media Award, 2011, for Best In Class (marketing category). The award governed by the Interactive Media Council, Inc. (IMC), recognized WebiMax as having the highest standards of excellence in website design and development. "
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October 18, 2011
WebiMax Recognized as a Best Places to Work Recipient by the Philadelphia Business Journal
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Kenneth C. Wisnefski, founder and CEO of the Mount Laurel (NJ) based search engine optimization firm, announced that the company has been recognized by the Philadelphia Business Journal as the 1st overall Best Place to Work for employees with disabilities and 3rd overall Best Place to Work for mid-sized companies.
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September 21, 2011
WebiMax CEO Ken Wisnefski Discusses National Strategy for Trusted Identities in Cyberspace Plan
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"Since a security breach through the use of hacking is the leading cause of identity theft, the White House should instead propose a plan to enhance the encryption of secure documents and unique log-in credentials that consumers use online," furthers Wisnefski. "The majority of stolen personal information comes from a lack of encryption that skilled hackers can easily navigate through. What we need is an increase in protective barriers around the perimeter of our systems in addition to the strength of our keys within the system."
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August 25, 2011
Earthquake Posts Staggering Numbers (on Social Media), discusses Ken Wisnefski
" "At the time of the earthquake, people all over the east coast ran to Facebook and Twitter to connect with loved ones, and discuss its impact in their own town," discusses Wisnefski, an entrepreneur who founded WebiMax in 2008. "Not only were there 5,000 tweets per second on Twitter, Facebook fan pages including 'I survived the earthquake of 8/23/11 reached 45,000 members. These numbers should not surprise any of us, as we've seen a dramatic increase in the uses of social media this year, including in the international conflicts of Egypt and Libya." "
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June 29, 2011 Kenneth C. Wisnefski Interviewed on FOX News - Seasoned Web Entrepreneur Discusses New Internet Security Guidelines " Kenneth C. Wisnefski, seasoned Web Entrepreneur and founder and CEO of WebiMax, the nation's #1 rated SEO firm, was interviewed on FOX News with anchors Bill Hemmer and Martha MacCallun. " Read Full Article | Watch Interview |
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June 06, 2011
Google's Panda Update Continues to Disrupt
" Google's Panda Update has been damaging websites that used unscrupulous tactics to achieve improved online visibility. However, reputable sites have been rewarded, and Ken Wisnefski, founder and CEO of WebiMax explains how. "
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April 05, 2011
Kenneth Wisnefski, Founder and CEO of WebiMax Interviewed on MSNBC "Your Business"
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Kenneth C. Wisnefski, Founder and CEO of WebiMax, the nation's #1 rated search engine optimization (SEO),
website design, and reputation management company, was interviewed on MSNBC's Your Business featuring JJ
Ramberg on Sunday, April 3, 2011. Your Business, a weekly show that features highly successful CEO's and
Entrepreneurs, discusses trends and hot topics in small business and airs Saturday and Sunday mornings on
major news network MSNBC.
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February 4, 2011
Kenneth C. Wisnefski Appears on FOX Business Speaking on Job Growth and Small Business
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Founder and CEO Kenneth C. Wisnefski of WebiMax.com was interviewed on FOX Business
(New York, NY) speaking on the economy and job growth in the small business sector. The latest report released in
January 2011 by the Bureau of Labor Statistics stated unemployment at 9.0%. Wisnefski declared that WebiMax has
tripled its workforce in the last year to 125 employees, and plans to double that number in the next 6 months.
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December 1, 2011
Forbes Names WebiMax One of America’s Most Promising Companies
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Kenneth C. Wisnefski, founder and CEO of WebiMax, announced today that Forbes has named the search engine optimization company one of America’s Most Promising Companies. Forbes‘ list of America’s Most Promising Companies features 100 privately held up-and-comers with compelling business models, strong management teams, notable customers, strategic partners and precious investment capital.
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June 15, 2011
WebiMax Appoints Directors to Australia and U.K. Divisions
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Kenneth C. Wisnefski, founder and CEO of WebiMax, the #1 rated SEO firm in the United States and Australia,
announced today, that "in congruence with our global expansion initiative, I have appointed David Touri
(Sydney, Australia) and Alex Schlup (London, United Kingdom) as Directors of our international offices in
Australia and the United Kingdom".
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May 29, 2011
Ken Wisnefski Named to South Jersey Biz's 20 under 40
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Serial entrepreneur, Ken Wisnefski, was recently recognized for his online marketing successes, overall business
achievements, and community contributions. Ken was named to South Jersey Biz's first-ever 'Top 20 Under 40'
list of entrepreneurs and businesspeople under 40. The list includes plenty of notable names and rising stars. "
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May 05, 2011
Onstream Media Signs MarketPlace365 Master Agent Agreement With WebiMax
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Onstream Media Corporation (NASDAQ: ONSM), a leading online service provider of
live and on-demand corporate web communications, virtual event technology and
social media marketing, today announced that WebiMax, a leading provider of
Internet marketing solutions and search engine optimization, has signed a
MarketPlace365 Master Agent Agreement.
MarketPlace365 will now become an integral part of WebiMax's highly acclaimed
Internet marketing solutions.
"MarketPlace365 is a perfect complement to our existing business," said Mr. Wisnefski.
"We are excited to be working with the premier provider of this innovative leading
virtual tradeshow technology and believe our clients will embrace the MarketPlace365
solution as an extension to their overall marketing strategy. In addition, we look
forward to establishing relationships with many of the MarketPlace365 promoters with
an overall aim of improving their social media marketing and lead generation results."
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CEO Blog: 5 Strategies to Bolster Your Business Now
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Given that America is in the midst of a terrible economic cycle, it's safe to
assume that all businesses, one way or another, have been impacted.
While many, myself included, are quite optimistic about a recovery, it most
likely won't come to fruition as soon as any of us would hope. Many businesses
have not only suffered during this downward economy, but also have overlooked
some ripe opportunities to bolster their business in ways that only happen
during a recession.
Here are five key steps that business owners can take right now, during this
lulled economy, to grow their market share and profit amidst the feeling of
the widespread panic.
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May 05, 2011
Hey Charlie Sheen, how's that whole image rehab thing working out?
By Leslie Gornstein
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"We've seen in the past two weeks someone whose reputation is damaged and continuing
to spiral out of control," says Kenneth C. Wisnefski, founder and chief executive at
WebiMax, a reputation management company specializing in social media. "There is
simply no monitoring or control in place that can stop his down-falling reputation."
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April 22, 2011 Winning Google's favor " Type a search term in Google and a list appears. But the results and their rankings are anything but random. Ken Wisnefski knows this. The 39-year-old Ocean City resident built an online marketing business that helps companies make their websites more prominent on search engines such as Google and Yahoo and more popular on sites such as Twitter and Facebook. " Read Full Article |
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Executive View: Nimble firms needed for online marketing
" This was a niche industry until the last few years, when companies started to pay a lot more attention to where they rank online. The industry is still evolving rapidly.
Challenges: We need to work within the algorithms that Google sets forth, and Goggle changes its algorithms all the time. Good companies are able to counteract that, while others find they're not able to make those corrections.
We've been able to do that and have some proprietary tech for reporting back to our clients. "
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April 11, 2011
Millionaire Interview: Ken Wisnefski – Online Entrepreneur and Founder and CEO of Webimax
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Ken Wisnefski gives out great tips on SEO and online marketing, and also explains how he grew his first company VendorSeek from one person in his basement to a multimillion dollar company. He gives advice about dedication, risk, and the biggest eye opener he ever had in his business.
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Read Transcript
How are you supposed to answer "What are your weaknesses?"
by Anthony Balderrama, CareerBuilder.com writer
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"'What are your three strengths and three weaknesses?'... is a classic, but not too many people know how to answer
this," says Kenneth C. Wisnefski, founder and CEO of WebiMax, an online marketing company specializing in search engine
optimization. "As an interviewer, we want to hear strengths that describe initiative, motivation and dedication. The best
way to respond is to include these attributes into specific 'personal statements.'
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Are Single Workers Treated Differently?
by Anthony Balderrama, CareerBuilder.com writer
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Ken Wisnefski, president of marketing company WebiMax.com, believes that you don't have to make the same
rules for all workers as long as you're appreciating the circumstances of everyone.
"All workers are different," he reminds. "If you have the means, approaching all workers as an individual can have a
positive impact on your business." Because he has a moderate amount of workers compared to larger firms, he can give
individual attention to his employees.
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Is March Madness Really Good for the Economy?
By Julia L. Rogers
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Kenneth C. Wisnefski, founder and CEO of WebiMax, a Mount Laurel, N.J.-based SEO and online marketing firm with 100 employees, notes significant productivity losses during March Madness, especially when there are big games scheduled during business hours. However, instead of trying to block ESPN.com and other websites, he uses March Madness to increase productivity in a fun way.
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October 21, 2011
NYT Paywall Experiment: So Far, So Good
By Erika Morphy
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"This is where the paper-news industry is headed," said Kenneth C. Wisnefski, founder and CEO of WebiMax. The New York Times' example is even more telling when placed in a larger context, he added.
"As I recall, The New York Times almost had to close doors last year as subscriptions were falling sharply. Although they have released a digital tablet edition and mobile app, offering digital subscriptions is one of the best moves they have done."
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Massive Japanese Earthquake Rattles Tech Industry
By Mike Martin
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"When television and radio fail, social media picks up. It is playing a huge role in the earthquake," said Kenneth Wisnefski,
founder and CEO of online marketing company WebiMax. "Twitter has been the central source to have real-time reports on the
aftermath, and people are using their mobile devices to 'check-in' with Google (Nasdaq: GOOG), which installed a 'find me' tool
this morning. Internet communication is reporting all of the news."
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Yelp Buy Could Give Google Main Street Creds
By Erika Morphy
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Probably what Google intends is to show Yelp results on its listings much as it is
currently doing with the new "latest news" feature, Kenneth C. Wisnefski, founder
and CEO of WebiMax, told the E-Commerce Times.
"This acquisition is evidence that Google is taking much more notice to localized
search and also to the notion of online 'word of mouth' referrals."
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Having Your Data and Using It Too
By Brian R. Hook
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It is important to track Web traffic and measure it against conversion ratios, said
Ken Wisnefski, chief executive officer of WebiMax.
"This gives an indication about what products customers have interest in but are not
purchasing," Wisnefski told the E-Commerce Times. "It could prove your pricing is
too high or, even worse, there is an error on your site that is causing people to
abandon potential orders."
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Google's Algorithm Changes, Feared by Some, Welcomed by Others - Online Marketer WebiMax Sees Value in Recent "Farmer Update"
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Kenneth C. Wisnefski, Founder and CEO of the nation's #1 rated SEO firm WebiMax, responds to the recent news in search engine evolution.
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As Google evolves, so should your search strategy
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To enjoy success in search engine optimization (SEO), companies need to adapt their search engine strategies to ethically and effectively stay ahead of the changing landscape.
So says Ken Wisnefski of Ocean City, founder and CEO of WebiMax, the top-rated search engine optimization firm and an expert in the field of online marketing. Wisnefski discusses an important trend in the evolution of Google's search engine policies, which reflect the internet giant's concern about how some companies manipulate their way to No. 1 ranking on the site.
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Bias against the unemployed is unfair
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While admittedly it is harder to find a job when you are unemployed, luckily some employers believe that a great deal of talent can be found among the unemployed. Kenneth C. Wisnefski, founder and CEO of WebiMax, an online marketing firm based in Mount Laurel, states: "Almost 60 percent of our workforce was unemployed when they started with us and we utilized training to take these people (that showed so much initiative) and trained them in to the roles we needed fulfilled. We would never disqualify someone because of the fact they are unemployed. I feel as though this would be disservice to potentially strong assets of a company."
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The 1M/1M Deal Radar: WebiMax
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Forecasters predict that in the United States alone, over $50 billion will be spent in online marketing in 2011. The growth
is tremendous as large sites such as Facebook and Twitter are now viable ways in which companies can market their products
and services.
Says WebiMax, "every month a new 'craze' seems to take place and catapults companies like Groupon to fast stardom".
WebiMax aims to help companies harness all of these scenarios into unified and effective campaigns. WebiMax works with
companies in all verticals but says it has been especially successful in working with clients that promote e-commerce–based
stores and verticals driven toward lead generation efforts for their sites.
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Featured Startup Pitch:
WebiMax seeks to make SEO easy and effective for all
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I frequently tell my staff and my clients that I didn't wake up one day and proclaim myself to be an
"Online Marketing Expert", it was a very long 7 years that have brought me to this point and a lot of
trial and error that allowed me to realize what is really effective in getting the best results online.
I treat each of our clients as if their site was our own and I take great pride in our ability to help
companies realize success through our efforts.
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7 Secrets to Getting More from Google AdWords
By Minda Zetlin
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"Site up time is critical," adds Kenneth Wisnefski, founder and CEO of online marketing firm WebiMax. "Even small down times that are otherwise unnoticeable are picked up by Google's automatic quality checks. Obviously, if Google checks a landing page and it's down, by definition it's not relevant and there's a high probability of a Quality Score penalty."
To keep this from happening to you, he advises, "Consider using a site monitoring service. And if necessary, changing to a different provider."
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Tips to Find and Keep a Job Ken Wisenfski, Founder/CEO of Webimax on his interview with Fox Business. " Ken weighs in on strategies to landing and keeping a job. " Watch Interview |
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WebiMax Selected as the #1 Rated Search Engine Optimization Firm
WebiMax also received the #1 distinction in the area of Landing Page Design.
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"Our focus is to provide our clients with the best possible quality of service we can offer. With an experienced team of web marketers on staff and cutting edge technology, I feel confident we can deliver our clients the results they are looking for," exclaimed Wisnefski. "Search Engine Optimization is not magic as some like to portray it but it is something that is constantly evolving and I am honored to be recognized for all the hard work we have put in to receive this high accolade."
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From Jobless To Millionaire President, Ken Wisnefski on his interview with MyFoxPhilly. " Many people are struggling to find work during these difficult times. Shortly after 9-1-1 Ken Wisnefski found himself unemployed. After he got over the initial shock and panic he took matters into his own hands. He told Mike and Shawnette after losing his job he started his own business 'so that wouldn't happen again.' " Watch Interview |
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Ken Wisnefski Named to Atlantic City's 40 under 40
By AC Weekly Staff
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Serial entrepreneur, Ken Wisnefski, was recently recognized for his online
marketing successes, overall business achievements, and community contributions.
Ken is one of the winners of the Sixth Annual 'Top 40 Under 40' hosted by
Atlantic City Weekly and the A. C. Junior Chamber of Commerce.
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Building a Culture of Employee Appreciation
By Nadine Heintz
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It seems like a simple concept: Make employees feel appreciated, and they will work
harder and be more loyal...
Persuading frontline managers to follow the boss's lead and adopt a culture of
appreciation may prove daunting. Ken Wisnefski, founder of WebiMax, an online
marketing company in Mount Laurel, New Jersey, had to have a difficult talk with
a manager at his previous company, which he sold last year.
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Top 10 Small Business Predictions for 2012
December 12, 2011
By Carol Tice
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Marketing will center around a move to low-cost online tactics such as paid search, says Kenneth Wisnefski, founder/CEO of the SEO firm WebiMax. "Merchants and retailers who chose innovative and less-expensive advertising channels including social media and paid search were rewarded well during the Thanksgiving weekend," he says in reference to the spike in online sales.
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Think Like a Negotiator
By Sara Wilson
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Meanwhile, Ken Wisnefski, 37, founder of WebiMax.com, a provider of online lead generation
services in Mount Laurel, New Jersey, managed to secure a better advertising deal. By
committing to a longer-term advertising contract, he cut his ad costs in half. He projects
2009 sales to exceed $1 million.
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Wisnefski Starts Companies Like Others Eat Potato Chips
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"Some nights I just lie awake thinking of all these different ideas. I have a notebook that
I keep with probably a thousand other ideas of different businesses that I might be able to
roll out at some time," Wisnefski said. "Sometimes I wonder whether that is a good thing."
Well, sleep is probably overrated.
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Winner of the 40 Under 40 Awards Program
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Congratulations, to Ken Wisnefski for his honor in being one of the Philadelphia Business Journal's
40 under 40 contest winners. The winners are celebrated for their proven performance in their respective industries
and communities. The winners are chosen because they shape the community in ways that promote a greater place to
live and work.
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Vendorseek May Know Where To Go
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Ken C. Wisnefski wants to find a collection agency for you. Or maybe a marketing firm.
Supply chain services? Web hosting? Name it; Wisnefski probably has it. Since opening its
doors in 2002, Wisnefski's business-to-business online matching system VendorSeek has built
up a network of about 8,000 vendors eager to proffer their services to the business community.
"Typically, when people need a service or they need to make a purchase, they usually are
serious about it and they want to do it pretty quickly. But they are worried about finding
somebody who is going to get the job done, and who is going to be reputable," Wisnefski said.
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Wedding Lead Generators: Do They Work?
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JustWeddings.com either e-mails or calls potential clients to verify their contact details and get
further information about what they're looking for. "Then we match up that particular bride to the
photographers in our network that best fit that bride," says Ken Wisnefski, the owner of the
six-month-old wedding site. "We're doing a lot of the weeding out and matching on the back end."
Joel Simpson, a Princeton, New Jersey-based photographer who uses a few different lead generators, says
of JustWeddings, "They give you very few leads but they are all high quality."
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VoIP goes corporate - and saves users plenty
By Esther Shein
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"We have times where salespeople or others work remotely; they can plug the IP phones into their routers wherever they are, and
it's as if they were in the office," says Wisnefski. The company also has a couple of employees who are completely remote workers
and with the VoIP system, WebiMax doesn't have to pay for separate landlines. No special training was required, he says.
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Just how important is your GPA?
by Heather Huhman, Entry Level Careers Examiner
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Ken Wisnefski, president of WebiMax.com, adds, "If a candidate's GPA is not very high, then they should leave it
off but be prepared to place a positive spin on the reason for leaving it off if asked."
"
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Avoiding Office Gossip and Politics Without Seeming Anti-Social
By Heather Huhman
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Be conversationally tactful. "When you feel a particular conversation is taking a turn towards
'gossipsville,' change its direction. This can be done simply by mentioning something work-related. Those
who like to gossip usually can identify others of the same feather. If you come across as someone who is
not interested in those types of conversations, opportunities to become engaged in them quickly diminishes,"
said Ken Wisnefski, president of WebiMax.com.
"
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September 9, 2011
Small businesses mildly hopeful on Obama jobs plan
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Ken Wisnefski, CEO of WebiMax, a fast-growing online advertising firm, said many of the long-term unemployed tend to apply for senior-level, high-paying positions for which they're no longer qualified.
"The skill set they have is a little outdated for the world today," he said.
"
Read Full Article
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VendorSeek Interview on MSNBC President, Ken Wisnefski on his interview with MSNBC's Monica Novotny. "Some believe the lunch break is a necessity, while others are finding keeping lunch in-house is more beneficial for business productivity. These thoughts inspired an interview on MSNBC Live." |
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