I spend a lot of time engaging in the reading/writing trenches, nestled into corners of various coffee shops. I’ve paraded face in quite a few in my day. So much, in fact, I think I’ve noticed some favorable marketing [...]
The title is a bit misleading. I don’t know if the wealthy don’t ‘worry’ about money; but, they likely worry less than those less financially fortunate. A lot of marketing mistakes are due to worry. Probably a lot of [...]
As a business owner, what do you want out of employees? We know you established a business to make money; that’s pretty obvious. Employees are a means to business success. But, let’s be more specific. What do you really want [...]
I don’t know who or what meets you or your marketing team’s definition of ‘king’; but, ensuring your viewers are content is pretty important methinks. I bet those who consume your brand’s content would agree with me. Can I [...]
I walked into a coffee shop the other morning and witnessed a customer, the end user, giving the barista an incredibly difficult time. I’ve observed such dynamics a lot in my life. I waited on tables as a young [...]
I am friendly with a retail store owner. It’s interesting to know how much thinking some implementations warrant. Think of a store as a Web page, only larger and obviously more interactive. Where should he place his goods to recruit [...]
