About Chris Arter

News broke Tuesday that Google had unveiled a new offering now known as Custom Affinity Audiences. To get to the bottom of what this means for the world of online business, WebiMax’s Director of Content Development, Andrew Schetter, sat down with Ken to gather his thoughts.   Schetter: Affinity and in-market audiences were rolled out read more…


Mobile technology has given people the tools to reach into their pocket and get all the pertinent info they need to make a smart purchase whether a product is on the shelf in front of them, or they are planning a trip and looking to book a room.   The rise of mobile has yielded read more…


As online marketing has steadily moved from being an afterthought to the forefront, we here at WebiMax have noticed a gap developing in business owner’s understanding of how to successfully manage the ever-evolving world of online marketing and their ability to support that with more traditional advertising or offline techniques.   We see companies struggling to read more…


The internet along with search engines like Google have made finding great businesses, products and services  as simple as typing in a few keywords into a search bar.  But when users type those keywords in, how do you make sure it’s your business they find and your website they visit? The answer to driving more traffic read more…