Author: Robert Gibb

Author: <span class=Robert Gibb">

5 Evergreen SEO Tactics Algorithm Changes Can’t Touch

According to Moz, Google changes its algorithm 500-600 times per year. Essentially, this means the landscape of the most popular search engine changes daily. And if you don’t live and breathe SEO, it can drive you nuts. That’s why I’ve compiled a handy little list of search engine friendly tactics you can implement from here […]

A Brief, Complete History of Important Google Updates and Algorithm Changes. Thanks Moz!

Moz, creator of popular SEO tools like Open Site Explorer (tracks links pointing to websites) and MozBar (ranks websites’ authority), does more than create amazing tools that make the lives of website owners and online marketers easy. Moz also hosts an amazing resource that helps you understand every important Google update and algorithm change made […]

Two Free and Awesome Alternatives to the Retired Google Keyword Tool

It was all too easy. You didn’t need to sign in … you didn’t need an Adwords account … and you didn’t get bid suggestions when you didn’t want them. It was an easy, ultra-credible source of search traffic statistics directly from the source – Google. Replaced by the Keyword Planner, the Google Keyword Tool […]

What (and Who) is Making the Internet a Less Dangerous and more Prosperous Space

When I mention the Internet and danger, I’m not referring to explicit content; I’m also not referring to the addictiveness of Netflix or the questionable sources of premium TV shows I don’t have to pay for. What I’m talking about is textual content that’s sloppy, uninformative and produced with the sole intention of acquiring higher […]

Growing, Growing, Gone: The Rise of Long Form Content and Long Tail Keywords

Gone like a home run – not into the abyss. Recently, I came across two great articles by Neil Patel, co-founder of KISSmetrics, and Brian Gardner, founder of Studiopress. They both had one word in common – LONG. They also confirmed what I already believed to be true: 1) long form content dominates search rankings […]

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