MOUNT LAUREL, NJ (AUG. 23, 2012) – Inc. magazine this week ranked WebiMax No. 1 in New Jersey as the fastest growing private company on its 31st annual Inc. 500 | 5000 list. There are approximately 153 New Jersey based private companies on this year’s Inc. 500 | 5000. The full list of top companies in New Jersey can be found here, courtesy of Inc. magazine. In addition, WebiMax ranked No. 37 overall in the United States, with a three-year sales growth of 5,651 percent.
Kenneth Wisnefski, New Jersey-based entrepreneur and founder / CEO of WebiMax, said “I am pleased to announce WebiMax is the fastest growing private company in New Jersey according to the Inc. 500, a highly reputable and respected name worldwide in publications.”
Wisnefski founded WebiMax in 2008 as a small startup and has since grown the company to employ more than 300 New Jersey residents in its four year history.
The 2012 Inc. 500, unveiled in the September issue of Inc. (available on newsstands August 21 to November 15 and on Inc.com), is the most competitive crop in the list’s history. To make the cut, companies had to be founded in 2008, and have achieved a staggering minimum of 770% in sales growth. The Inc. 500’s aggregate revenue is $15.7 billion, with a median three-year growth of 1,431 percent. The companies on this year’s Inc. 500 employ more than 48,000 people and generated over 40,000 jobs in the past three years. Complete results of the Inc. 500 | 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at http://www.inc.com/500.
“We work with more than 800 clients worldwide and employ over 100 employees in our company headquarters, based in Mount Laurel, New Jersey,” states Wisnefski. “WebiMax’s growth is a result of our highly innovative products and services offerings, in addition to our success in delivering high quality services to our clients.”
While the company has always been headquartered in New Jersey, Wisnefski indicates that he has been approached by other towns and municipalities across the United States to relocate WebiMax but Wisnefski continues to turn down these opportunities.
“Ever since 2009 when our growth skyrocketed nearly 1,000 percent, year-over-year, WebiMax has received generous offers to relocate our business however we remain based in New Jersey and will continue to operate out of this great State,” states Wisnefski. “Being the number 1 fastest growing private company in New Jersey is an honor for us and I thank those at Inc. magazine for this accolade.”
The 2012 Inc. 500 | 5000 is ranked according to percentage revenue growth when comparing 2008 to 2011. To qualify, companies must have been founded and generating revenue by March 31, 2008. They had to be U.S.-based, privately held, for profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2011. The minimum revenue required for 2008 is $100,000; the minimum for 2011 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Companies on the Inc. 500 are featured in Inc.’s September issue. They represent the top tier of the Inc. 5000, which can be found at www.inc.com/500.
Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today’s innovative company builders. Total monthly audience reach for the brand has grown significantly from 2,000,000 in 2010 to over 6,000,000 today. For more information, visit http://www.inc.com/500.
Led by serial web entrepreneur Kenneth Wisnefski, WebiMax has become the leader in online marketing services, including a focus on Search Engine Optimization, Search Engine Marketing, Paid Search and PPC, Website Design and Development, Reputation Management, and more. The company was named to the 2012 Inc. 500 (No. 37 overall) and was also selected as one of America’s Most Promising Companies (2011) by Forbes Magazine (No. 30 overall). The company employs over 100 personnel in 12 offices including 8 U.S. based, and 4 International. Visit http://www.webimax.com/ for more information.
MOUNT LAUREL, NJ – Kenneth Wisnefski, founder and CEO of WebiMax, the leading search engine optimization firm, announced an impressive first-half of 2012, and further indicated that “WebiMax is strengthening its processes and strategically revitalizing our products to better serve clients and continue to gain precious market share in the online marketing sector.”
According to a research study conducted by eMarketer, online advertising spending will surpass print advertising for the first time in 2012, and is projected to reach $40 billion. Furthermore, online advertising spending is expected to reach $62 billion by 2016.
Wisnefski announced “2012 is a pivotal year for online marketers because advertisers have had some time to digest the results of other online marketing initiatives they have seen, and are starting to understand its real impact on brand visibility, and ultimately their revenue.”
WebiMax is certainly feeling the impact of a growing industry as evidenced by their success in the first half of 2012. Revenue is up more than 5,600 percent from 2008, and the company is strengthening its balance sheet and income statement in order to further expand operations and continue to reinvest in the company including key areas of personnel and technology / innovation. In addition, the company is on-pace to surpass 2011 revenues by a projected 150 percent.
In June, WebiMax announced the addition of Bill Slawski. Slawski is the owner and operator of SEO by the Sea, a leading online resource for industry news, announcements, and statistics. Mr. Slawski covers Google, Inc. and other related industry movers. In addition, he successfully predicted the launch of Google Plus, a social networking site launched by Google in November of 2011.
In a recent company email, Wisnefski announced “Ultimately, in today’s ever competitive global market, it is very easy for businesses to fail from poor performance. Fortunately, WebiMax has been able to leverage a growing industry and refine our processes with the changes to the global market to compete with larger and well-funded organizations. The second half of 2012 looks promising for WebiMax, as the company continues to reinvest in their core products and services and personnel. In addition, the company has experience a 200 percent increase in new client acquisition in 2012.
Led by serial web entrepreneur Kenneth Wisnefski, WebiMax has become the leader in online marketing services, including a focus on Search Engine Optimization, Search Engine Marketing, Paid Search and PPC, Website Design and Development, Reputation Management, and more. The company was selected as one of America’s Most Promising Companies (2011) by Forbes Magazine and recently awarded one of Philadelphia’s Fastest Growing Companies (2012 and 2011) by the Philadelphia Business Journal. WebiMax employs over 100 personnel in 12 offices including 8 U.S. based, and 4 International. Visit http://www.webimax.com/ for more information.
MOUNT LAUREL, NJ — (July 24, 2012) – The egregious developments that have been unfolding in the Penn State scandal have all in society watching in great sympathy for the victims of the cases, but alongside these individuals and their struggle, is the fight for all those not responsible at the university that are now charged with rebuilding the school’s reputation as a quality institution. Kenneth Wisnefski, founder and CEO of WebiMax announced “there is a dynamic shift in the way a brand-reputation is more susceptible in the digital world”, and furthermore declares “crisis communications techniques have made major strides in becoming a digital format.”
This tragic Penn State case is another example in a long line that brings to light how brands, and their large affiliations, can be negatively impacted to a great degree by the actions of a small number. In this case, most throughout their entire community including alumni, affiliations, athletes, as well as current and future students were not involved but will be impacted by the University’s tarnished reputation.
“Now with the evolution of technology, instant communication, mobile, social media, and the 24-hour news cycle” states Wisnefski, “brands of universities, businesses, celebrities, and other entities are more vulnerable to lasting damage than ever before.”
With Penn State, those involved within the scandal made decisions that continue to have devastating effects on many people as well as the image of the university.
“One of the major problems that are evident by the University’s response is that current officials have not taken a fully transparent approach and have not been as proactive in their management of the institution’s image and reputation as they could be,” states Wisnefski.
As the amount of these cases continues to occur, Wisnefski sees a call to action for executives and marketers alike to pay greater attention to taking a more proactive brand management approach starting from the top. They must realize that there is a message in all decisions and actions taken, and a pre-emptive brand strategy forces executives to make the right decisions based on ethics first and the message that their action or inaction will send as a result.
“Those in the public eye must have this realistic understanding, that is, the best way to conduct your business and control image. But when crises do happen, there needs to be reputation control through open communications and a proactive approach,” states Wisnefski.
As Wisnefski declares crisis communications plans are making a shift from traditional response techniques to a digital format, social media plays the more significant role in modern-day crisis communications strategies. A recent press release by Gartner, Inc., states that by 2015, 75% of organizations with business continuity management (BCM) programs will include social media services in their crisis communications plans.
Facebook declared during the IPO that over 20 billion minutes are spent on the social media profile each day by their 900+ million user base.
“The difference we are seeing with Penn State University is they are not engaging their community of over 270,000 Facebook followers and 44,000 Twitter followers in their response techniques,” states Wisnefski. “They seem to be operating under an older crisis communications model that does not incorporate the use of social media and other digital components.”
However, Wisnefski also states that it is the careful planning and preventative measures that need to be in place in order to hedge against such damaging blows to a brand’s reputation.
“Furthermore, we have seen the majority of branding professionals not plan effectively and choose not to add a social media component to the crisis communications plans until such an unfortunate event takes place, and it is too late,” concludes Wisnefski.
It is in the planning states that branding professionals and marketers need to incorporate social media into their plans, as the landscape moves from a traditional to digital format.
When Google CEO Eric Schmidt spoke that the United States Senate hearings back in September, he was asked if the company’s methods could be a bit more transparent. The CEO of the search engine titan replied “There is a limit to the amount of transparency – it is proprietary and if it was more open it would be heavily gamed”. He did however then state that “we can do a better job describing our changes”. Perhaps the most recent evidence of the “better job” came last week as Matt Cutts stated “Weather report: expect some Panda-related flux in the next few weeks, but will have less impact than previous updates”. This statement is of course referring to the Panda update that was first launched in early spring of 2011.
The Panda update is on every search marketer’s mind and for good reason. The Panda (which is updated on an almost monthly basis) is an algorithm change that acts to weed out poor sites that lack sufficient (and valuable) information. It strikes websites that are considered “spammy” including linkfarms, content farms, and the like.
The enhanced transparency has its advantages and disadvantages with the Panda update. First of all, search marketers know exactly what they’re doing when optimizing a site using “black-hat” SEO tactics. Black-hat SEO includes using unethical and unscrupulous tactics to improve a website’s visibility. Ever heard of steroids in baseball? As Cutt’s recent tweet stated, “expect some panda-related flux in the next few weeks”, the black-hat SEO firms know they better change their methods so they don’t get affected.
The advantages, however, mostly steer to combat the arguments that were presented at the U.S. Senate hearings that suggested Google controls everything on their search engine, and thus prohibits fair competition amongst firms. The Senate feels as though increased transparency and communication may rid the company of any unfair competitive edge they have with what gets published on their search engine and why.
As of now the exact changes have not been released however there is a margin of error that affects reputable websites including Forbes, TheTodayShow.com, and PR Newswire as of recent.
More updates to come as we find out!
The leader in online Reputation Management has launched a new website, aimed at explaining the reviews process that is so integral to online marketing. WebiMax Reviews include the processes used that make the company the #1 rated Reputation Management firm by TopSeos.com. It takes more than just sitting back and waiting for customers to post positive remarks about your company and brand. Proactive measures need to be taken to add a sort of barrier around your company. Would you build a fort without a defensive wall?
Read more about how WebiMax manages reviews
Since the internet is ever changing and provides a 24/7/365 store front for your company, there is no day / night sequence with the internet. Somewhere in the world, there is a consumer awake reviewing your products. It can be very beneficial, or it can be extremely detrimental.
In the same way that the best PPC company continuously surveys the landscape to see what the going rate is for keywords, the best Reputation Management firm can, at a moment’s notice, adapt their clients strategy to stay ahead of the curve.
Innovation and proactive measures are what helps distinguish WebiMax above the rest. Without it, the internet can change as can consumers reviews, leaving outdated strategy and products in the dust.
Local Search Visibility is a service that has emerged in recent years as Google has made a strong push to introduce (and enhance) local search. This service works well for companies that want to focus in a geographically defined area.
For example, small businesses, media and legal services, (and much more) that wants to focus in a 30-60 mile maximum radius in and around their central hub, benefit greatly from this service.
Are you a legal practice and want to enhance your client-base? Don’t have the resources or the personnel to handle accounts and support operations nationally? Consider local search visibility services.
Or, for example, say you’re a local restaurant and pub in and around Philadelphia, PA. When people search “restaurant and pub, Philadelphia”, you want your business to populate first, and not only provide detailed information; you want your businesses graphically represented on Google Maps. The easier it is for customers to find your business, the easier it is to expand revenue.
p>Our staff is trained and well-proficient with the use of Google Boost, perhaps one of the most advanced local search platforms.
At WebiMax, we’ve held the #1 ranking on TopSeos.com as the nation’s top SEO firm for a reason. We have the technical know-how and resources to support our initiative. We’ll put your business on the map.