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Category: Blog

Category: Blog

The Secret to Increased Conversions and More Revenue for Your Business

One of the most commonly asked questions is “How do I increase conversions on my website?” Conversion Optimization is the practice of increasing the percentage of visitors that are turning into sales or leads by testing adjustments to on-page elements, such as landing page design alterations, changing the color of a button, and adding calls […]

Secrets to Internet Marketing: What You Need to Know

It’s no secret that Internet marketing is an integral component of the success of any business. In fact, in today’s digital age no company can expect to succeed without an effective marketing strategy that is geared toward an online audience. In theory, the basics of Internet marketing appear fairly straightforward but, in reality, the continually-changing […]

The Power of Reviews on your Business’ Reputation

Mobile technology has given people the tools to reach into their pocket and get all the pertinent info they need to make a smart purchase whether a product is on the shelf in front of them, or they are planning a trip and looking to book a room.   The rise of mobile has yielded […]

5 Things That Will Hurt Your Blog Post

In today’s world, anyone can be considered a blogger. If you write for a blog, you can call yourself a blogger, regardless of how good or bad the content is. However, not everyone can create a successful blog post. SEO copywriting is the art of creating great, readable, creative, and unique content that is also […]

What (and Who) is Making the Internet a Less Dangerous and more Prosperous Space

When I mention the Internet and danger, I’m not referring to explicit content; I’m also not referring to the addictiveness of Netflix or the questionable sources of premium TV shows I don’t have to pay for. What I’m talking about is textual content that’s sloppy, uninformative and produced with the sole intention of acquiring higher […]

Inspiration from Four Corporate Companies and their Killer Content

As someone who contributes to numerous blogs and has a few of her own, I’m always browsing around the Web looking for inspiration and trying to find ways to improve my own content. There’s definitely an interesting contrast between personal blogs and those that belong to certain brands. While checking out the blogs for individual […]

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