Category Archives: Business Strategies


  The title is a bit misleading.  I don’t know if the wealthy don’t ‘worry’ about money; but, they likely worry less than those less financially fortunate.  A lot of marketing mistakes are due to worry.  Probably a lot of mistakes in life have a lot to do with worry and anxiety… A little while read more…


As a business owner, what do you want out of employees?  We know you established a business to make money; that’s pretty obvious.  Employees are a means to business success.  But, let’s be more specific.  What do you really want out of your employees? I read a great post earlier by James Agate at Link read more…


  I don’t know who or what meets you or your marketing team’s definition of ‘king’; but, ensuring your viewers are content is pretty important methinks.  I bet those who consume your brand’s content would agree with me. Can I answer all your brand’s viewer content questions in this post?  Absolutely not.  I can offer read more…


  I walked into a coffee shop the other morning and witnessed a customer, the end user, giving the barista an incredibly difficult time.  I’ve observed such dynamics a lot in my life.  I waited on tables as a young adult.  Some people remember you are human too while serving them; others become detached from read more…


I am friendly with a retail store owner.  It’s interesting to know how much thinking some implementations warrant.  Think of a store as a Web page, only larger and obviously more interactive.  Where should he place his goods to recruit attention and make conversions? There’s a whole lot that goes into the process.  So much read more…


  By now, if you’re reading me, you understand online marketing is marketing in essence.  Marketing involves relating to people.  People can be creatures of routine; yet, life is not so pragmatic.  Exceptions do and will always exist; people are extremely dynamic as well as routine.   How many interests do you have?  I’ll assume read more…