Category: Content

Category: Content

How Clear is Your Content: An Homage to KISS

This is my first blog post for WebiMax and I’d hate to start things off on the wrong foot. So, first and foremost, I’d like to apologize for misleading any Gene Simmons fans.  As much as I’d love to tie The Demon and Starchild to SEO, I think I’ll save that for a later date. I […]

Two Ways Your Agency Might Be Messing with Your Marketing

  Any time a business uses a third-party’s services, it’s placing itself in a vulnerable position.  This goes for any outsourcing, but especially for SEO and online marketing. How many impressions can be had regarding your campaign?  I don’t mean the traditional advertising kinds of impressions, such as the number of times drivers cruise pass […]

Don’t Let a Penguin Chill Online Marketing Outlooks

  Of course, the Penguin update is a hot topic at the moment.  Google, the most widely-leveraged search engine, made some modifications, which influenced a number of Web masters.  What’s done is done.  It’s not the first time Google has done it; and, it won’t be the last.   Should it chill your reception of […]

Raising Content from the Digital Dead

  How many articles have you seen cruise past your Twitter stream?  I see hundreds of suggestions per day.  Where does all that digital content go?  Surely, the lifeline of posts is not long; there’s an incipient flood coming by the hour.  However, from a curation perspective, there’s no reason for content to rest in […]

The Rights of (a Copywriting) Man

  Sometimes copywriting can be a paine pain for professionals.  I employ copywriting from a comfortable position.  I produce for WebiMax.  I’ve been working in the field of online marketing for over five years and still have a lot to learn (I’ll always remain writing teacher and student); but, I feel confident in my position, […]

Copywriting Firsts and Reminders for Beginner SEOs

  How would you rate the importance of copywriting on a scale to one to ten?  If you didn’t admit to eleven or above, keep reading.  It’s the core of communication.  Content adopts a variety of online forms these days (video, infographics, sound bytes, etc) but to date, written content is a need for all […]

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