Category: Facebook

Category: Facebook

Zynga: The Road to Recovery

The social gaming company, Zynga, is facing serious financial difficulties.  Yesterday, the company reported losses in the second quarter of 2012 and the subsequent stock devaluation saw shares drop by 39% to just $3.09.  These figures indicate a decrease of almost 70% from Zynga’s initial public offering in December. Additionally, roughly 15% of Facebook’s revenue […]

Facebook Releases Q2 Earnings – Wisnefski Visits with Bloomberg

Facebook announced their Q2 earnings this evening at 5:00pm, New York time, via conference call with shareholders.  The social media firm was expected to announce earnings of $0.12 per share on revenues of $1.16 billion.  Facebook announced earnings of $0.12 per share on revenues of $1.18 billion which was in-line with analysts’ expectations, however their […]

Revenue From Social Media Continues to Rise, Jumps 43.2% to $16.9 Bill

Amid the controversy of Facebook’s IPO several months ago, there has been considerable debate on not just the viability of advertising on Facebook, but doing so across social media platforms. The potential was always there, but its sustainability for generating revenue over the long-term has yet to be fully proven. Now, with new research out […]

Increased Authority Through Enhanced Engagement

Terms such as “domain authority” and “page authority” are part of the everyday vernacular in the Internet marketing industry, but what do they mean for online business owners?  As it pertains to visibility on the Web and greater revenue, they mean a lot. Essentially, a website or page’s authority is the prevalence it has in […]

Is Facebook Making a Comeback?

Less than 2 months after Facebook’s botched IPO, the social media titan seems to “want” to make a comeback and win over investors once again.  The company is developing a “want” button, aimed at creating a virtual wish-list for their 900+ million users.  Additionally, General Motors, who ended their Facebook paid advertising campaign due to […]

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