Google added a new function to their AdWords platform, Estimated Top Page Bid. This new section provides a rough estimation for how much the going rate is for specific keywords you may be including (or plan on including) in your ...
As a follow up to our May 16 blog titled “Spending on Paid Search Increases”, eMarketer released some forecasts today shining light on to the $14.38 billion industry, and projecting 2012 revenues. In total, eMarketer sees the online search industry ...
The Quarterly Benchmarking Report was released today by Marin Software indicating that advertisers are continuing to shift their advertising dollars from traditional advertising methods to online advertising. The report clearly states that paid search has increased some 61% from last ...
