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Category: Google

Category: Google

Fourteen Years Later…

On September 4th, 1998, two Stanford University students named Larry and Sergey formed a privately-held company called Google, named after the Internet search engine they had begun developing more than two years earlier.  Today, that company celebrates fourteen years of innovation and success. As Google continues into its second decade, ongoing efforts have been made […]

Google Granted Patent on Logging In via Facial Recognition

How much is a search engine like a human being when it comes to gathering data in the world around it and making judgments about that data? You can break the human sensory system down into five parts: vision, taste, smell, feel, and audio. Our visual system has at least two major parts, with rods […]

Learning to Persevere and Never Fear in Today’s SEO Climate

It’s impossible to read the latest news in our industry without noticing the tone of immediate concern that so many others have. Ever since the more recent Panda updates started taking a significant toll on SERPs linked with popular trending keywords, everyone has been pointing at Google and blaming the company for the increasingly poor […]

Handwritten Search: Google’s New Offering

Google continues to roll out new offerings with their primary product: search. Moving into the mobile market, the social space, and other areas, Google has constantly been trying their hand at new functions, growing their reach and relevance, and for their sake, an ever-increasing user-base that enjoys what they offer. Even in the midst of […]

A New Kind of Link Profile

Link building strategies have come a long way since the early days of SEO and search algorithm updates such as Google’s Panda and Penguin have made the process even more complex.  Formerly, link profiles existed merely to bolster the authority of pages within the SERPs.  However, the quality of those backlinks was not deemed to […]

Panda Data Refresh Hits Web, What Are You Doing About It?

If you’re a website owner who’s noticed your site’s standings in the Google SERPs have dropped in the last 48 hours, then you’ll likely already know who (or what) is to blame for it. Back on Tuesday, Google ran a data refresh for Panda which, according to the company’s predictions, affected around 1% of its […]

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