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Category: link building

Category: link building

10 Ways to Beat Google’s Algorithm

Dubbed MobileGeddon by some and the SEO-pocalypse by others, Google recently changed its search algorithm to favor sites that are optimized to be viewed on mobile devices.  What will Google do next?  That’s the question companies are now asking themselves as they attempt to remain competitive in the realm of digital marketing. It’s no secret […]

The Past, Present, and Future of Linkbuilding

Link building is a valuable practice for businesses looking to gain visibility online, yet as Google learns more about its users, its algorithms continue to evolve to make it more and more difficult to build the kinds of links that help grow businesses.   However, the fact that it’s getting harder does not mean that link […]

Is Your Site Ready for Penguin 3.0?

Apparently Penguin 3.0 is on the horizon, so site owners and webmasters across the internet are scrambling to secure their position in Google’s good graces. With details scant about when exactly it will go into effect, and what the change will ultimately target, you might be tempted to make sweeping changes to your link building […]

4 Questions To Ask About Your Link Building Strategy

Link building can arguably be one of the most frustrating components of every marketing campaign. Between Google’s constant algorithm changes from Penguin to Panda and more recently, Hummingbird, it seems like the rules for link building are always changing. Internet marketers always have to consistently build strong, quality links with extra precaution to avoid having […]

Building Better Links: A Realistic View of What Constitutes a Strong Link Profile

Every SEO wants the “perfect” link profile, amongst other things.  Many digital marketers hope to one day achieve a solid link profile consisting entirely of high-quality, high-authority pages from well ranked, reputable domains.  However, a majority of websites, at one point or another, have received a less-than-desirable link or two.  Despite the occasional (and virtually […]

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