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Category: online marketing

Category: online marketing

Don’t Market At Me! I’m Not Listening…

“How do I use social media as an online marketing tool for my company?” Have you ever been in a conversation with someone who continuously talks about themselves? Of course you have. We all have. These one way conversations are quite the monologue and often leave the other party frustrated. I find myself tuning out […]

Pursue Your SEO Black Belt

Do you have a hobby? Depending on the nature of your hobby, you probably notice people with different degrees of experience and talent. I attend Jiu-Jitsu classes in Berlin, New Jersey and observe the varying skill levels. Search engine optimization and online marketing is very similar in regards to those with varying degrees of hands-on […]

A Web Design Paradox: Humans vs. Robots

We’ve all heard that content is the most important part of a website.   It has even been crowned “King”.  We also know that if a website is difficult to find, it basically does not exist. Hard To Find = Does Not Exist. This is why Search Engine Optimization is so critical to your online marketing. […]

Small List of Big Ideas for Your Public Relations Campaign

Continuously read blogs, daily papers, and magazines Most likely, you gravitate towards information about your industry. Just about any business is addressed on and offline in some journalistic fashion. Get to know specific writers and the kinds of information and stories they relate to the public. You may be able to offer yourself or your […]

5 Common SEO Mistakes

While there is no true road map that we can pull from the glove compartment and unfold to help us navigate the search engines, it has been proven that these common pitfalls will be detrimental to your organic search engine marketing efforts. As always, hire an expert to handle these services for optimal performance and […]

Taking the “Magic” Out of SEO

One of the most frustrating aspects of being involved in the online marketing industry is the fact that many “experts” in the SEO field act as if there is a certain “magic” behind SEO that only a few select individuals possess. These “experts” guard this information as a magician would protect his secret magic tricks. […]

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