Category Archives: PPC


Facebook, the popular social media platform that revolutionized social media, updated their business pages. The new page is a departure from the old. It features new and different elements that aim to create higher conversions not only on your page but to your website. Is your welcome tab where you want people to be pointed read more…


Google added a new function to their AdWords platform, Estimated Top Page Bid. This new section provides a rough estimation for how much the going rate is for specific keywords you may be including (or plan on including) in your PPC campaign. Bidding on keyword phrases can have a huge impact on your PPC advertising, read more…