Category Archives: SEO Code of Ethics


When Google CEO Eric Schmidt spoke that the United States Senate hearings back in September, he was asked if the company’s methods could be a bit more transparent. The CEO of the search engine titan replied “There is a limit to the amount of transparency – it is proprietary and if it was more open read more…


Earlier today at the Search Marketing Expo, Google’s Matt Cutts announced that they have developed an update to the Panda algorithm, version 2.2. He further stated that the update has been officially approved, and they are waiting to send it out, which should happen any day now. Further tweaking and some “clean-up” work will be read more…


This week, Google released their “Content Farm – Panda” update to all English speaking countries including Australia, the United Kingdom, and Canada, where WebiMax, an online marketing company specializing in search engine optimization (SEO), has expanded operations. The initial release of the Panda update took place in February, released only in the United States. Now read more…


Unfortunately, the search engine optimization (seo) industry is an industry that has been under recent observance for “black hat” services. Since the industry is mostly unregulated, there are some seo companies that do not practice good ethics and get their clients banned from major search engines. There has been a heavy crackdown by search engine read more…


So far in 2011, we have learned so much. Oil is surging over Middle East conflict, Charlie Sheen is winning with TigerBlood, and social media is being used in a whole new way by advertisers (see our blog titled “Social Media – The New Marketing”). One more thing learned is the strong start to the read more…


As the first couple months of 2011 come to a close, some very important changes have happened this year already to the world of search engine results, notably Google’s commitment to reestablishing the days of “quality content”. We in the industry have been observing major algorithm changes by the search engine titan that have penalized read more…