Category: Social Media

Category: Social Media

Tips For Accessing Old Social Networking Profiles

If you got into the social media game over a decade ago when social profiles were just starting to gain momentum, you may have an outdated profile haunting you in the vast world of the web. If this is the case, it has the potential of causing detrimental damage to your online reputation, because those […]

Pinterest has released promoted pins. Should your company be using them?

Promoted pins from Pinterest rolled out to the public on January 1st to help small and large businesses connect to the folks that might be interested in their products and messages.  Previous to 2015 Pinterest had tested this feature for a couple years and only a handful of large companies were able to access it, […]

Evolving SEO: What Can We Expect from Google Next?

Effective search engine optimization is all about adaptability. Google continuously changes the search engine algorithms it uses to index and rank websites, and these changes can impact the effectiveness of your SEO campaign in both large and small ways. The trick to long-term SEO success is therefore to anticipate these changes in order to stay […]

Using Social Media to Better Manage your Business’ Online Reputation

In this age of information and social media, reputation management has become critically important to a brand’s image. Failure to recognize, monitor and manage what people are saying about your brand over social media can have serious consequences for your company’s reputation and translate into a very real decline in your bottom line. Social Media […]

5 Best Practices: Using Social Media for Reputation Management

If you’re a business owner, then you know reputation is everything. Your company’s reputation can significantly impact your repeat business and your bottom line. In today’s digital page, consumers utilize online reviews to learn more about a company, product or service. According to a report from Nielsen, 84% of consumers trust brand recommendations from friends […]

Move Over, Ranking Reports: 3 Essential Measurements of SEO Success

It’s no surprise to us when clients are hyper-focused on ranking reports as a measurement of SEO success. After all, they hired us to increase the visibility of their website(s) in the search engines. But in an industry that is constantly changing due to Google’s algorithm changes, the way we show clients the value of […]

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