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Category: Social Media

Category: Social Media

Pinterest has released promoted pins. Should your company be using them?

Promoted pins from Pinterest rolled out to the public on January 1st to help small and large businesses connect to the folks that might be interested in their products and messages.  Previous to 2015 Pinterest had tested this feature for a couple years and only a handful of large companies were able to access it, […]

Evolving SEO: What Can We Expect from Google Next?

Effective search engine optimization is all about adaptability. Google continuously changes the search engine algorithms it uses to index and rank websites, and these changes can impact the effectiveness of your SEO campaign in both large and small ways. The trick to long-term SEO success is therefore to anticipate these changes in order to stay […]

Using Social Media to Better Manage your Business’ Online Reputation

In this age of information and social media, reputation management has become critically important to a brand’s image. Failure to recognize, monitor and manage what people are saying about your brand over social media can have serious consequences for your company’s reputation and translate into a very real decline in your bottom line. Social Media […]

5 Best Practices: Using Social Media for Reputation Management

If you’re a business owner, then you know reputation is everything. Your company’s reputation can significantly impact your repeat business and your bottom line. In today’s digital page, consumers utilize online reviews to learn more about a company, product or service. According to a report from Nielsen, 84% of consumers trust brand recommendations from friends […]

Move Over, Ranking Reports: 3 Essential Measurements of SEO Success

It’s no surprise to us when clients are hyper-focused on ranking reports as a measurement of SEO success. After all, they hired us to increase the visibility of their website(s) in the search engines. But in an industry that is constantly changing due to Google’s algorithm changes, the way we show clients the value of […]

30 Need-to-Know Social Media Tools for 2014

I love milestones, so in honor of my 30th birthday I’ve created a roundup of the WebiMax Social Media Department’s favorite social media marketing tools for 2014. We use a combination of the following tools in order to help our clients succeed with social media. Social media managers: are there any tools that you use […]

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