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Category: Social Media Campaign

Category: Social Media Campaign

Pinterest has released promoted pins. Should your company be using them?

Promoted pins from Pinterest rolled out to the public on January 1st to help small and large businesses connect to the folks that might be interested in their products and messages.  Previous to 2015 Pinterest had tested this feature for a couple years and only a handful of large companies were able to access it, […]

Can You Hear Your Customers?

Social media sites have become increasingly hot platforms for people everywhere to cast their voice. Whether giving a review of a new restaurant or sharing the latest celebrity gossip, social media sites bring people together to converse and exchange thoughts. And, they’re also the perfect place for businesses to hear the voice of customers. Customers […]

It’s Good To Be a Chatterbox: Social Media and Branding

Here’s a hypothetical situation for you, small business owner/independent contractor. You’ve recently opened shop. Your ecommerce site is up and functioning. You’re ready to start writing freelance articles for all the big players in your industry. The next thing you do is sign up for accounts with Twitter, Facebook, and Google +. Now that your […]

Getting in the Conversation Between Social Media Users

Although social media users swap countless IMs and posts across PCs and laptops every month, most people fail to realize the amount of direct messaging that takes place between mobile device owners through those same social networks. According to a blog published just a few days ago on the New York Times website, a number […]

Statistics Show SMB Owners Need to Trend Well on Google

Among all the various search engines for which SEOs develop, it’s Google that time and time again gets the most attention from online marketing firms. Between continual updates to its search algorithm and ongoing releases for new user apps, the world’s biggest search engine company has truly become a force to be reckoned with. While […]

Knowing when to Post Updates and Links on Social Media Sites

As my fellow writers and I have recommended time and time ago, it’s a good practice for companies to use social media to supplement their other organic SEO activity. Due to the ever-increasing number of users found on networks such as Facebook and Twitter, many start-up or entrepreneur company owners are sharing their own original […]

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