Category: Social Media

Category: Social Media

The Mobile Impact on Social Media Marketing

In recent years, mobile Internet usage has increased dramatically and smartphones, tablets and other mobile computing devices are now the primary point of connectivity for a rapidly growing mobile demographic.  For Internet marketers, reaching this massive user base is essential in creating more effective campaigns. In order to truly achieve optimal visibility throughout social media, […]

The Presidential Election Makes (Social Media) History

Earlier today, I read an article posted on discussing the impact of Twitter on this year’s historic Presidential election.  One quote within the article that particularly stood out was: “Through the course of a long and bitter presidential campaign, Twitter often served as the new first rough draft of history.” It’s a great point […]

How Social Media Marketing Changed the Campaign

Although this year’s election has been the most expensive in US history to date (with a total price tag of over $2 billion), the most significant platform utilized by both Romney and Obama to enhance their visibility throughout the campaign may, surprisingly, be the most cost effective, as well.  Social media first proved its worth […]

It’s a bird! It’s a plane! It’s…Cory Booker?

WebiMax headquarters is located in South Jersey. This is our first day back in the office following Hurricane Sandy. Luckily, we have power and we did not experience the same levels of damage that the NJ Shore, Newark, and parts of Delaware, New York, and New England endured. Our thoughts are with those who lost […]

Facebook: What’s In a Name?

How many of you have friends that don’t use their real name on Facebook? Perhaps you do this yourself. If you’re like most people, a decent portion of your friends list has people swapping out their last names for their middle names. This all seems harmless enough, right? Well, if you didn’t know, Facebook is […]

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