There was an excellent piece in the Atlantic last month about the power of “dark social.” Dark social is, essentially, the links to your site that you can’t account for. That is, you don’t know where your visitors are coming ...
Of all the popular social media companies out there, Facebook always feels like the most troubled. It also has more users than any of its competitors, so criticism is easy to come by. Ever since it’s lackluster IPO, the company ...
As expected, social media is on fire this morning and will continue throughout the day as both President Obama and Governor Romney secure their votes from the American people. Both candidates have a strong social media presence but it appears ...
SEO is almost constantly evolving, growing and becoming more complex, but regardless of how search engine optimization techniques change; content will always be an important component of online marketing initiatives. While a majority of my posts emphasize the benefits of ...
There are more than 23 million small businesses in the United States, representing 54 percent of all U.S. revenue. While the majority of these firms oftentimes have smaller marketing budgets versus larger firms, competing against the majors becomes an integral ...
As our own Chris Countey reported just moments ago, Google’s Matt Cutts announced at #PubCon in Las Vegas earlier today that the world’s most prominent search engine is releasing a “Disavow Links” feature within Webmaster Tools. Formerly, the removal of damaging, low quality ...
