Category Archives: YouTube


Over the last few months, an interesting trend has occurred on the world’s largest video sharing network and Google subsidiary, YouTube.  While the primary ranking factor for YouTube search results used to be video view count, audience retention is now the most important component in determining a video’s position in the YouTube SERPs.   Why read more…


As the Democratic National Convention begins with the Republican National Convention finished, social media will continue to keep people from across the country tuned in on the action. Regardless of what political party you support, with the use of social media those from all angles of the political spectrum can catch all the action, cast read more…


Are you a real estate professional looking to gain more customers? If so, then you better get started on joining social media sites. With real estate professionals on a constant search to find the best method of reaching potential home buyers or sellers, social networking has become the new outlet for reaching audiences with 84% read more…


When new venues for internet advertising go live, every online marketing firm and PPC company takes note. Just a few days ago, Google announced the launch of its AdWords for Video program which it claims places more ad control into the hands of small and medium-sized businesses (SMB). Putting its money where its mouth is, read more…


Attention, health care providers. If you’re looking to attract an online audience, then it’s essential that you start providing information about health care and your practice through social media. While social media has become the primary news source for many, it has especially become a main news source for online audiences to obtain health care read more…


Google’s Matt Cutts addressed this question on the Google Webmaster Help YouTube channel in early August, to clarify that SEO is not spam. Cutts states that optimizing a webpage through white-hat, ethical tactics, is a strategic tactic to enhance the visibility of a website on search engines. The search engine optimization industry has unfortunately been read more…