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Tag: branding

Tag: branding

Consumers Are Making Your Company Their Business

  Don’t be pennywise and dollar foolish, business owners.  Do you see the forest through the trees?  Do you see the three-dimensional image emerging from the ostensible abstract graphic?  The dynamic has always existed; yet, I believe brands of ago understood the value in providing “value.”  It was expected (as should be).  Then, an emergence […]

Reframing, Essential for Branding and Rep. Management Domestically & Abroad – p.2

In yesterday’s post, I opened the discussion on reframing and described what it is and the background of why it is important. Today, let’s look at the tactics used and how it is relevant both at home and internationally. In communication with your audiences, the larger conversation that captures the large-scale dialogue between a company […]

Time is of the Social Sense

  Is timing ‘everything’?  I’ve heard such suggestions before, feeling intimidated by the notion of minding yet another factor.  Should I go to the grocery store because I’m hungry; and, because it’s dinnertime?  Should I wait until the crowd subsides?  Should I turn the Flyers game off now while they’re still ahead as not to […]

Stop Stepford Branding

  This post will be about branding.  Branding is good for online marketing.  It expresses passion…which is very unlike my first few lines here.  Did you find yourself doing ‘the robot’ as you were reading them?  I do that sometimes on and off the dance floor.  The latter occurs when reading generic posts.  Who’s the […]

How to Make Professional Friends

  “Godfather, be my friend,” a man pleads as he kisses Don Vito’s hand.  The former was really asking of a favor.  The Godfather knew.  It’s VERY LIKELY those on your ‘let’s be pals’ radar know your immediate intentions too.  It’s okay; be aware of their awareness and proceed…naturally. I’ve been pretty successful in making […]

Spreading Social Media Word Reflects Your Knowledge

  I love reading books.  It’s kind of a prerequisite for teaching English I guess (something I’ve done).  Those who spend time behind bindings (or those delving in digitally) may notice introductions to many classics.  The introductions are often written by fellow authors and people of words.  Why do publishers approach others for introductions?  It’s […]

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