Kenneth C. Wisnefski, founder and CEO of WebiMax, the top rated SEO company, was interviewed today on Newzar.com. Newzar (New York, NY), founded in 2010 by Entrepreneur and former CBS News Executive Zev Shalev, provides breaking video news on the go.  Newzar is the first of its kind, delivering news to the 87% of Americans who access the internet daily on their mobile devices.

Wisnefski discussed the role that social media will play in this year’s Black-Friday shopping experience.  Wisnefski states that “Social Media, notably Facebook and Twitter are the ways that consumers are going to find deals this year”.  That statement seems to hold much value since industry statictics state 35% of Americans own a smartphone.  Wisnefski further states “Consumers may even save themselves a trip to the store if they view via Twitter that a store has run out of a certain product”.

The full interview can be seen here:  (Video is courtesy of Newzar.com)