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Tag: PPC

Tag: PPC

It’s No Tale, SEO Tailor Fits Business to the Web

Cinderella You may have set foot amidst the process of PPC (pay-per-click) advertising because you heard, while your business is working day and night, you could get on the ball more quickly, leveraging PPC services (such as Google’s AdWords – Is your brand using AdWords for keyword research?  Proceed with caution says Rand Fishkin of […]

Marrying Individual Services Targets Heart of SEO Success

Happy Valentine’s Day, valued WebiMax readers.  Are your customers headed, straight as an arrow, toward your site’s services and products, not just today, but each day of the year?  Search engine optimization facilitates a love connection and the endless search for brand attention.  Brands engineer goods and services to meet the needs of valued customers.  […]

Google Ads for Mobile and Tablets

Google released details on their official blog that the company has developed interactive ads compatible on smartphones and tablets.  The new rich media ads are designed to engage the user and create a deeper experience. The Company announced “65% of consumers who own tablets use them at least one hour per day. Consumers are embracing […]

Google the Ultimate Billboard – Owns 44% of Global Advertising Market

Lately, we’ve been covering pay per click and paid search topics as reports illustrate the surge in demand for these advertising services.  Amongst the data that have recently been published, new data released today by ZenithOptimedia (advertising and communications firm), states Google owns 44 percent of the global advertising market.  That number represents a 10 […]

Industry Trends Point to Continued Surge in Paid Search

Paid search has more or less taken over as one of the leading forms of advertising on the internet.  Traditional techniques including mass-media (newspaper, television, radio, etc.) have been suffering over the past couple years as challenging economic times have caused advertisers and marketers to be cautious and even abandon their marketing initiatives. A recent […]

The Internet Has Changed the Holidays Forever

Kenneth C. Wisnefski, online marketing expert and founder / CEO of WebiMax, announces how the evolution of the internet has changed the way merchants and consumers navigate the holiday season.  Components including E-commerce, reputation management, reviews and social media have supported the online marketplace that acts to end the traditional shopping experience people have enjoyed […]

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