Tag: social media marketing

Tag: social media marketing

New Data Shows that Pinterest Drives Sales as much as Traffic

There is some important and exciting news about Pinterest that a lot of businesses really need to pay attention to. As reported by a recent article on Mashable, it has been found that Pinterest is not just a heavy driver of traffic to companies’ websites. Pinterest has now been shown to also be a driver […]

Discover the Great Marketing Potential of Facebook Timeline for Businesses

There definitely have been more than a few businesses and organizations that were initially dismayed at the changing of their Facebook brand pages to the Timeline format. What they may not have realized yet, however, is that the Facebook Timeline format will turn out to be highly beneficial for meeting their SEO and social media […]

Market Effectively on Social Media by Humanizing Your Brand

The introduction of Facebook Timeline for brands officially brought to light a very important aspect of marketing through social media: brands must be humanized. In other words, a brand must communicate with its social media audience on a direct personal level. This can provide dividends of benefit for companies, because it increases the trust that […]

Studies Show that Facebook Timeline Increases Engagement

For SEO professionals who have been grappling with the process of adjusting their companies’ Facebook Fan Pages to the new Timeline format, here is some news that will inspire them to keep at it. A recent study was conducted by Simply Measured, a company that creates social media analytics software, on 15 companies that updated […]

Companies are Making Contests More Pinterest-ing

It’s that time of the week again…More news about the exploding social media site Pinterest from yours truly. Just when you thought you had heard enough, I reveal how much more there is to add to your store of Pinterest knowledge. After all, every week brings fresh news of how various companies and organizations are […]

Facebook is New Platform that Requires New Advertising Strategies

Paul Adams, who is the Global Brand Experience Manager at Facebook, gave a talk yesterday to marketer professionals at the Federated Media’s Signal conference in San Francisco. An article from TechCrunch reported on the interesting responses, comments, insights, and advice Adams gave to the marketers who were in attendance. Many professionals in SEO and social […]

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