Tag: social media optimization

Tag: social media optimization

It’s Good To Be a Chatterbox: Social Media and Branding

Here’s a hypothetical situation for you, small business owner/independent contractor. You’ve recently opened shop. Your ecommerce site is up and functioning. You’re ready to start writing freelance articles for all the big players in your industry. The next thing you do is sign up for accounts with Twitter, Facebook, and Google +. Now that your […]

Google+ Redesign is the Perfect Time for Businesses to Join Up

Those business owners who turn to social media sites for customer traffic are known to rely just a little too heavily on Facebook. Sure, the world’s biggest social network continues to expand its influence, and it’s a given that it will grow towards a projected one billion users by year’s end. While there’s certainly no […]

Should Local Small Business Give Social Media the Cold Shoulder?

Should your local business rely on search engine optimization or engage in social media optimization?  Both are strong, online marketing initiatives, but data released by the Pew Internet & American Life Foundation show this may influence some local businesses to deemphasize SMO.  It seems consumers, interviewed by land and cell phone lines, reported levering social […]

New Reason to Brand Twitter as Effective Marketing Tool

Today, Todd Wasserman wrote a post upon Twitter’s news of launching its new branding pages.  The news ushers more online marketing and branding opportunities for businesses seeking to broaden consumer awareness regarding products, services, and company brands. The free options aligned with the brand pages allow companies to customize accounts with headers (comparable to those […]

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