Digital marketing is a complex industry that’s constantly changing and evolving. While marketing professionals have the skill and expertise to transfer great ideas into tangible sales, they may not have the time in their schedule to read up on search engine algorithm updates and internet marketing best practices. There are tons of facets of internet marketing that are equally important and without connecting the parts you won’t be able to achieve the results you want online.
As a marketing executive, wouldn’t it be nice to let the internet marketing experts handle the responsibility of increasing your exposure online and attracting more customers to your website, while you can focus on your business and engaging with clients?
At WebiMax, we know the ins and outs of internet marketing and can help you with everything from optimizing your website and delivering meaningful content to attracting mobile audiences and boosting your backlink profile. Let our experts manage your internet marketing efforts, so you can spend more time on what matters most – your business.
Let’s take a look at how our internet marketing services can lead your marketing business to success.
Search Engine Optimization
Search engine optimization is the driving force behind a successful online marketing campaign, but requires synchronized efforts, strategic planning and a deep knowledge and understanding of SEO parameters. With effective SEO practices, your website can strengthen its visibility on search engines, increase its rankings for relevant keywords and drive more organic traffic to your business.
Most internet experiences begin with a search engine, and approximately 4 out of 5 searches are local. If your marketing firm has a local storefront, our SEO team will also optimize your website and offsite profiles for local SEO.
Our SEO consultants will begin by analyzing the success of your current SEO efforts and conducting a keyword research to identify the terms that are most frequently searched and most relatable to your web pages. From there, we will integrate your keywords into every aspect of your web presence, from your page content and meta data to your social profiles and blog posts.
Search engines attribute more authority to websites that provide interesting, meaningful content to visitors on a regular basis. One of the best and most effective ways to do this is through a blog. Our content development team will construct keyword-inclusive blog posts that deliver fresh, unique content that is appealing to your clients and links back to your website. We’ll use your blog posts to boost your backlink profile, engage your audience and increase your search engine rankings.
Another important metric search engines consider when evaluating a page’s ranking is link building, the process of exchanging links with other domains to acquire backlinks connecting to your website. Search engines attribute higher value to websites that have quality links from high authority domains, while low quality links can actually hinder your rankings. The landscape of SEO is always changing, and our link building team has a thorough understanding of the latest search engine algorithms to build links that will increase the success of your site.
Social Media Marketing
Our social media team will see that you have a thriving social media presence that actively engages your audience and incorporates the most effective marketing strategies. Our social media marketers can optimize your existing social media accounts or create new accounts that promote your brand and link back to your company website. We specialize in various social media platforms, including Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google +, and YouTube, and will create engaging posts on a regular basis that spark interest in your clients and direct them to your business.
Online Public Relations
Through our online public relations services, we will secure you media mentions in top publications, present you as a leader within the marketing industry, and generate more buzz about your business. Our public relations team specializes in creating newsworthy press releases and media pitches with custom outreach that grab the attention of high ranking media outlets and bloggers. Our online PR efforts will also integrate your keywords, which will boost your rankings for targeted terms. At WebiMax, we have the strong skills and connections to get your marketing firm mentioned in publications that are most relevant and beneficial to your business.
Google AdWords is a form of pay-per-click advertising, in which your ad will be displayed above, below, or beside the search results list for search queries that pertain to your ad. With pay-per-click advertising, you only pay when someone clicks on your ad to visit your website. Your business will immediately become visible to people who are looking for exactly what you’re offering, and thus results in higher traffic, conversions and ROI.
At WebiMax, we employ strategic internet marketing practices that are in line with your marketing firm’s brand, objectives and goals. We will create a customized marketing campaign aimed at boosting your success both on and offline. To learn more about our digital marketing services for marketing professionals, check out our Whitepaper: Online Help for Marketing Executives.
If you’re looking to get started with your online marketing campaign, contact our digital marketing consultants at 1-888-932-4629 or firstname.lastname@example.org.