This week, Google released their “Content Farm – Panda” update to all English speaking countries including Australia, the United Kingdom, and Canada, where WebiMax, an online marketing company specializing in search engine optimization (SEO), has expanded operations. The initial release of the Panda update took place in February, released only in the United States. Now with the update reaching English language based countries abroad, additional websites that are managed through “black-hat” SEO tactics will be affected.
In February, at the time of the U.S. release of Panda, Kenneth C. Wisnefski, Founder and CEO of WebiMax, stated, “at WebiMax, we embrace these changes and view them not as ‘changes’, but ‘enhancements’ to the SEO industry. Our clients will see improved results from this because of the proper strategies we employ. The SEO industry has unfortunately been an industry that has gotten somewhat of a bad name because of unscrupulous firms that utilize questionable techniques to help improve the online visibility of their clients. We adhere to a Code of Ethics that gives our clients peace of mind, knowing that they will never end up in the news as some companies are starting to.”
On April 1, 2011, Wisnefski announced a major expansion of WebiMax, opening international offices in Australia, Canada, Spain, and the United Kingdom.
“At the original release of the Panda update, we immediately received numerous calls from companies that were negatively affected by it. They were not aware their SEO firm was using these questionable tactics. We have been able to get involved and help with damage control for these clients by repositioning their website on ethical standards. With the timing of WebiMax’s international expansion and Google’s international release of Panda, we expect to be a valuable asset to companies abroad in the same way”, stated Wisnefski.
This presents another golden opportunity for WebiMax to capitalize on continued record growth in 2011.
“Our clients value the experience with WebiMax, notably because of our experienced team of highly skilled experts, an analytics platform that lets them tract their campaigns in real-time, and a code of ethics that govern our strategies”, concludes Wisnefski.