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Facebook conversations have been BOOMING as of late. From the congressional hearings with CEO Mark Zuckerberg on their data scandal to the "trendy" TV ad campaign that most of you have probabably seen a number of times. All their recent exposure has caused the online social media company to make a lot of updates to their 2.2-billon user-based platform. Their updates are particularly targeted at getting their users to trust the platform once again and stop the spammers from abusing the platform.

In the red corner, we have legacy media advertising. That’s right, the radio jingles, newspaper advertisements and TV commercials you remember from your youth. In the blue corner, we have social media marketing: user-specific ads, pay-per-click opportunities and targeted emails all reaching potential conversions. It almost goes without saying that digital marketers would expect the latter to come out on top. However, Facebook’s recent pummeling in the public square by members of Congress may have some wondering if this social media monolith is on the ropes.