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WebiMax Blog

Digital marketing tips and advice.

January 31, 2011

Corporate culture may be the biggest small thing in a business that has less than 100 employees. Typically with a small business, whether it is a family owned restaurant, landscaping and hardscaping LLC, law practice, or internet marking company, the corporate culture is a reflection of the Founder. It is core values, beliefs, and behaviors that set the foundation for how the company will become a success from the inside out. Large companies and corporations that have existed for many years tend to have a culture that is better known than that of a small business.

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January 28, 2011

Small businesses are most successful when the whole team is motivated by each other, gets along at work, and knows how to have a little bit of fun at the same time. So imagine, you’re a small business owner and your company is plagued by what seems to be never-ending snowstorms. It’s the middle of winter and employees come to work upset that they had to dig their cars out at 6:30am. They arrive to work late, and worry all day about the effects of the snowstorm on their personal lives. How do small business owners maintain employee morale during the dark, snowy days of winter? Use this time of year as an opportunity to motivate your best kept assets (your employees)! Is there anything wrong with conducting team-building initiatives while on the clock?

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January 27, 2011

As the much anticipated Super Bowl XLV draws nearer and nearer and the pressure on Steelers Head Coach Mike Tomlin, and Packers Head Coach Mike McCarthy heats up, there is another pressure looming in the air; the Chief Marketing Officers of organizations that have decided to spend $3 million for a :30 second clip on Fox Network. Fox has confirmed that 100% of ad space has been sold, with the big game a bit over a week away. Reports issued by online marketing research companies tell us that the usual companies will make an appearance…E*Trade, General Motors, BMW, Doritos, and Budweiser.

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Need an Expert Contributor?

Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!


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