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WebiMax Blog

Digital marketing tips and advice.

August 30, 2011

Kenneth C. Wisnefski, founder and CEO of WebiMax, the #1 rated search engine optimization firm in the United States, announced today that the company has been declared as a Best Places to Work award recipient by the Philadelphia Business Journal. The annual contest conducted by the Philadelphia Business Journal and co-sponsors selects businesses located in the greater Philadelphia area that have risen to the top of their industry and show strong corporate culture.

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August 25, 2011

The 5.8 magnitude earthquake of Mineral, VA (8/23/11) luckily only posted staggering figures in one area; social media. It produced more than 40,000 earthquake related tweets on Twitter, was discussed in over 3 million Facebook accounts, and caused Twitter to hit 5,000 tweets per second. Kenneth C. Wisnefski, founder and CEO of WebiMax, the nation’s leading search engine optimization and social media marketing firm announced that these numbers “are not surprising”, and further states “as cellular networks were clogged for more than 20 minutes, people turned to social media platforms to communicate”.

When natural disasters strike, social media is at its finest hour. 2011 has provided more than enough examples why social media is the new mass-communication and effective communications method.

“At the time of the earthquake, people all over the east coast ran to Facebook and Twitter to connect with loved ones, and discuss its impact in their own town”, discusses Wisnefski, an Entrepreneur who founded WebiMax in 2008. “Not only were there 5,000 tweets per second on Twitter, Facebook fan pages including ‘I survived the earthquake of 8/23/11 reached 45,000 members. These numbers should not surprise any of us, as we’ve seen a dramatic increase in the uses of social media this year, including in the international conflicts of Egypt and Libya”.

Cellular phone outages were also substantial in the ensuing moments after the earthquake, including most significantly affected AT&T and Verizon Wireless. The inability to reach out to family members also prompted the dramatic use of social media, as people posted ‘are you ok?’ on the wall of their family and friends.

“Not once did Twitter become ‘over capacity’ during the earthquake. It seems quite clear that the capabilities and mass-reach that social media gives us is much more effective than traditional methods, including mobile telecommunications”, concludes Wisnefski.

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August 23, 2011

Google Maps has another layer of data, now featuring weather provided by Weather.com. This added feature is great especially for mobile users who are looking up locations on their smartphone, they will be able to see the weather and make a traveling decision. Google announced this last week on their official blog. In addition to the icons, clicking on the icon will show a 5-day forecast.

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August 22, 2011

Bing has added a new feature to their shopping site on their search engine. When a user types a certain product (golf clubs, for example) the drop-down is automatically filled in with brands, types, variances, and arranged by department, and product. This new feature went live last week.

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August 19, 2011

There is SEO value in guest blogging. Guest blogging deals with networking with other bloggers, which grows relationships and increases website traffic to your Blog. There are 2 ways of guest blogging. Guest blogging on someone else’s blog includes writing a guest comment / post on their page. Guest blogging on your own blog is when someone contacts you to have a post published on your blog.

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August 17, 2011

Social Media is a tremendous tool that can be utilized in many beneficial ways, for businesses, institutions, and individuals. Recently, however, its misuse has led to an increased risk of “flash mobs” in and throughout the city of Philadelphia, PA. Kenneth C. Wisnefski, internet-security expert, and founder and CEO of WebiMax, the nation’s #1 rated search engine optimization firm announced how the misuse of social media platforms can have dangerous effects.

Teenagers in the city of Philadelphia have orchestrated “flash mobs”, a massive gathering of individuals at a commonplace, usually to conduct some sort of destructive behavior. How do the masses orchestrate the crowd? Through the use of social media platforms Facebook and Twitter. This is clearly an outright abuse of the fundamentals of social media, as it is being misused to create teenage violence.

“This is not what social media was designed to accomplish”, states Ken Wisnefski, who was recently interviewed on FOX News discussing cyber security. “At WebiMax, we build social media campaigns for our clients to increase their brand awareness and develop additional revenue streams. The organizing of ‘flash mobs’ in Philadelphia demonstrates the capabilities of the misuse of one of the most powerful mass-communications tools in the 21st century”.

The flash mobs have caused Philadelphia Mayor Michael Nutter (D) to institute a curfew for the city’s citizens under the age of 18. The curfew has had mixed reviews, with the Mayor responding “there is no excuse for young people being out so late at night, making bad decisions, and literally assaulting other citizens”.

“There is no regulation on social media, thus it is impossible to monitor all that is said (and organized) online”, states Wisnefski. “Social media plays an integral role in our lives and

continues to demonstrate its capabilities on national scales. The United Kingdom has also experienced organized flash mobs in London, with organized crowds rioting and looting in the city”.

A possible solution for anti-flash mob violence is constructing a monitoring team that closely watches social media, looking for these events, and preventing them before they occur.

“We’re not likely to have an organizer send a mass-text message or phone calls to their network of 500+ individuals, therefore closely monitoring social media sites and looking for key indicators for an organized flash-mob may be an effective solution. This is another example of the power of social media, just in a negative connotation”, concludes Wisnefski.

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August 15, 2011

Announced today, Google purchased Motorola Mobility (widely known as the builder of Motorola’s cellphones and tablets) for $12.5 billion. Motorola Mobility significantly helped the company return to stronger revenue with its line of Android based smartphones. Some analysts say this shines light on future plans for Google (including the development of Google Tablets), however most say that this move is more about securing patents.

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August 12, 2011

Social Media has evolved into an online force. Michael Stricker @RadioMS SEO and Social Media Strategist at WebiMax, explains:

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August 11, 2011

As Google continues to update their search algorithms, it seems as though they are updated every-day. Actually, they are! Matt Cutts announced that they “change the algorithms all time time”. The most recent and talked about changes include the infamous Panda Update, and then there was Panda 2.0, Panda 3.0, and so on.

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August 10, 2011

Kenneth C. Wisnefski, founder and CEO of WebiMax, the #1 rated search engine optimization firm in the United States and Australia, has led the company to rapid growth over the past 3 years, during unstable and challenging economic times. “Our clients understand the importance of having an increased online presence. The demand for online services, including search engine optimization, has skyrocketed and WebiMax is well positioned as the industry leader”, states Wisnefski, who founded the company in 2008.

In 2008, arguably the most challenging economic time for the United States since the great depression, Wisnefski started the company with limited funds, and just 4 employees. In 3 short years, that same company now employs 150 personnel, and is projected to gross $15 million in revenue this year, mainly stemming from their online marketing services. The journey of WebiMax has not only been a success story for Wisnefski, an Entrepreneur on his 3rd successful startup, but a success story for the company in its ability to maneuver amongst challenging times.

“Securing financing for small business loans in 2008 was the most challenging part of the launch of the company. However, my lending reputation (stemming from my 2 previous ventures) gave me an edge when I was in discussions with the banks. My advice to other aspiring Entrepreneurs is to always repay your bank lender loans as fast as you can”, states Wisnefski.

In 2009 and 2010, the company was still in its introduction stage, and clients were signing on as an accelerating rate. “We had clients calling us from all over the world, including Europe and Asia looking for quality SEO services. From there we just took off”.

As 2011 came, the company entered its most pivotal time, when Wisnefski decided a global

expansion
was needed. “I recognized the need to open operations centers internationally due to the amount of global clients that use our services. In April, we launched WebiMax Australia, Canada, Spain, and the United Kingdom. Those offices are fully staffed, and up and running”, concludes Wisnefski.

As the company continues to progress through this crucial year, Wisnefski also reinforces his support for economic recovery and employment. Under his direction, WebiMax does not outsource any of their services to overseas vendors (as most SEO firms do), and instead hires only U.S. citizens. Their ability to recruit and hire the most talented personnel has been integral to their success.

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August 8, 2011

Bloggers feel as though we are our own authors, writing, informing, and providing rich quality content for others to read. In this age where social media, smartphones, and blogs essentially govern the lives of those in the spotlight, they can be magnificent mechanisms for exposure, or they can have negative effects on exposure.

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August 4, 2011

Kenneth C. Wisnefski, founder and CEO of WebiMax, announced today that the company was named the Fastest Growing Company in Southern New Jersey for 2011, by South Jersey Biz Magazine. The Mount Laurel, NJ based search engine optimization firm was reviewed on key factors including revenue growth, employee growth, products and services portfolio, and leadership. Wisnefski calls this “another distinction of the journey of what was once a small business start-up that has now become a nationally and internationally recognized SEO firm”.

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August 3, 2011

Over the past 5 years, an internet hacking, or “Cyber Attack” campaign has been infiltrating the networks of a total of 72 institutions throughout the world. The victims include multiple governments, agencies, organizations, and companies. Today, McAfee released an official report, disclosing the list of victims, and suggests the attack originated in China.

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August 2, 2011

More and more reports have surfaced on major news outlets stating that +1 represents an excellent opportunity for SEO firms to “cash-in” and sell +1 services to significantly inflate the online visibility of their clients. Kenneth C. Wisnefski, founder and CEO of WebiMax, the #1 rated search engine optimization firm in the United States and Australia, challenges this by stating “companies are looking to abuse the fundamental principles behind Google’s +1”, and further cautions companies that are offered these services.

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August 1, 2011

Social Media platforms (notably, Twitter) have clearly evolved to become the most efficient form of mass-communication. It’s now becoming that it’s also the most effective. Reports surfaced over the weekend that Twitter played an integral role in the debt ceiling debate in Washington.

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Need an Expert Contributor?

Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!

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