I speak with many business owners regarding their web sites, business objectives and challenges and routinely provide them solutions along the line of what an agency can do for them (or even what they can do for themselves).  These discussions are well received and provide a road map for work to be done.  A common theme I hear is that business owners know what needs to be done and have been told some of the strategies before but the drop off then happens after the consult.  So, is it a consultants responsibility to provide insights that both can and cannot be implemented?

Ken recently wrote an article for YFS Magazine discussing the core strategies of marketing and how to effectively create, monitor and adapt your marketing plan for a constantly changing environment.

Over the last few months, an interesting trend has occurred on the world’s largest video sharing network and Google subsidiary, YouTube.  While the primary ranking factor for YouTube search results used to be video view count, audience retention is now the most important component in determining a video’s position in the YouTube SERPs.

Let's be honest, the SEO industry has been marred by scams in the past. Less than reputable companies would often promise things that there was no way of honoring and use unfair measures to attempt to keep their word in order to syphon more money. These promises included getting a company on the first page of Google rankings for a keyword within a short amount of time, saying they'll submit a website to thousands of search engines and, most comically, they have cracked the Goggle algorithm. All of these are not true, involve deceitfulness or require broad interpretation of the promise in order to live up to it. These are just some of the many ways SEO has been linked with scams.

MOUNT LAUREL, N.J., Dec. 5, 2012 (GLOBE NEWSWIRE) — via PRWEB – Kenneth C. Wisnefski, founder and CEO of WebiMax, a leading online marketing firm, is pleased to announce the unveiling of a new website redesign for the company. The new WebiMax.com was launched Monday and includes several integrated features including the company’s proprietary website analyzer.

The folks at Nielsen are pretty good at media market research and providing extensive (and more importantly accurate) data within various verticals including entertainment, advertising and recently, a growing industry which combines both:  Social Media.