Digital marketing tips and advice.
January 28, 2013
From the dawn of e-commerce, self-proclaimed Internet gurus have preached that bringing more visitors to your website will increase your sales (conversions). So, the question is, do more visitors equal more conversions? Yes, but there is a caveat. You have less control over the amount of visitors that come to your website, and you need to substantially raise the amount of quality visitors to your site to see the benefits.
Read StoryJanuary 24, 2013
As part of our continued international expansion, WebiMax is pleased to announce it's official entry into the Chinese market and its strategic alliance with Oceania Media as an authorized reseller. Our WebiMax China office has been in strategic development and testing for quite some time and with the successes we have seen it was a natural decision to amplify our presence within region. A WebiMax China web site is to be launched within the next month to support Chinese businesses targeting English speaking prospects and customers.
Read StoryJanuary 21, 2013
People say you should learn from your mistakes. Not me. I prefer to learn from other people's mistakes. It can save you a lot of headaches and sometimes a little embarrassment.
Read StoryJanuary 21, 2013
The Webimax blog went through a redesign recently, and one of the sections that we were happy to add was an ask the experts section, where people can submit questions about online marketing, and get an answer from one of the many professionals at Webimax.
Read StoryJanuary 17, 2013
Ken appeared on Bloomberg TV on January 15th to discuss Facebook's new search functionality with Mark Crumpton.
Read StoryJanuary 15, 2013
My parents always told me not to care about what other people think of me. But, let's be honest--we all care a little bit.
Read StoryJanuary 14, 2013
Not everyone is a creative genius—or at least, I’m not. Creating unique and compelling content over and over can be stressful, not to mention almost unsustainable. The more specific a niche, the harder it can be to create something you can truly be proud of. As the Department Head of Inbound Marketing, I am in charge of all guest posts for our clients. Below are a number of tools and websites I like to use when my creativity hits the proverbial wall.
Read StoryJanuary 10, 2013
It’s vital to have a definitive, long-term marketing goal in place for your business in order to truly achieve a greater presence and earn more business within the vertical or verticals it serves. While virtually every brand can benefit from a solid digital strategy, it is important to remember the various components that are integral in creating your own “game plan”.
Read StoryJanuary 9, 2013
As we welcome 2013, many are not just making resolutions to lose excess weight; they are also contemplating how to reduce excess spending. As a business owner, cutting costs without cutting the 'necessities' while still leaving room in the budget for ways to increase revenue can be a real challenge. Subsequently, it is no surprise that over 90% of businesses utilize some type of Internet presence, either through localized optimization or social media; to gain leads, increase their customer base or simply just get their name out there.
Read StoryJanuary 7, 2013
Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!