S(eo)aturday Roundup
admin, February 11, 2012
Happy weekend, search fans! You have some time this weekend. Catch-up on your online marketing/search engine optimization reading. I've read, synopsized, and delivered links to informative tidbits from around the world of search. Take a gander at what I've gathered:
The Facebook brand is not shy about showing its face in the media. WebiMax CEO, Ken Wisnefski, made contributions to this MSNmoney article on Facebook's IPO. Additionally, it's always enlightening to know a little about the man behind the business machine; get friendly with Mark Zuckerberg's managerial style through Todd Bailey's post. Lastly, what are Facebook's plans for mobile advertising? The mobile industry is expected to dial-in big numbers this year. Read about Facebook's mobile advertising participation through John Borkowski's post.
General Search
WebiMax VP, Todd Bailey, did a guest post on search engine optimization, explaining how to get toward the top of the SERPs for preplanned terms and phrases, taking from his Dx3 Canada presentation.
See the latest Comscore results, showing Bing outscoring Yahoo from Search Engine Land. Also from SEL, this post on Google traffic; Google still gets traffic from a number of verticals.
Technical SEO
Do you want to address integral, SEO technical issues in an hour? Read this SEOmoz post by Dave Sottimano. Before you address problems, maybe you need to develop a technical SEO process; read this post from another Mozzer, Stephanie Chang.
S(eo)aturday Drivethru…
Here are some quick links to read while you're on the go…
Joanna Lord on inbound marketing
Lisa Barone on 12 respected ladies in search
Jon Cooper on natural link building
Anthony Pensabene on brand awareness