June 19, 2015
What do you get when you combine marketing mistakes and fat shaming? Outraged customers and a scrambling PR team. The fashionable 'Queen of Prep' Lilly Pulitzer might be rolling over in her grave as the popular floral-inspired clothing line hits the headlines once again. To recap the marketing blunder that happened in April, the collaborated efforts between Target & the Lilly Pulitzer fashion team offered a limited-time clothing collection to customers that boasted designer looks at discounted prices. While the deals seemed too good to be true, shoppers at Target chains around the country created a 'Black Friday' frenzy during the hyped up release but were left disappointed, frustrated and upset.Read Story
April 24, 2015
If you got into the social media game over a decade ago when social profiles were just starting to gain momentum, you may have an outdated profile haunting you in the vast world of the web. If this is the case, it has the potential of causing detrimental damage to your online reputation, because those who search for you may find a profile that is no longer relevant to you or your business. Unfortunately, it's a fact of life that we forget a password or entirely forget login credentials from time to time, but there are ways to gain access to those old Myspace profiles, Facebook pages or other dated social networking accounts. It's important to search for old profiles and take them down because you don’t want internet users forming an opinion on you based on irrelevant information, and those embarrassing pictures from Spring Break '05 are the last thing you want to resurface! With that being said, check out some of the following tips to help you regain control of your online presence!Read Story
January 19, 2015
Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact email@example.com to collaborate!