SEO Process

WebiMax provides a very detailed, organized, 4 phase SEO process...

Phase 1: Discovery

• Analysis of existing website structure and frequency of indexing from Google
• Current page rank, age of domain and length of time domain is registered
• Evaluation of inbound link popularity and internal linking
• Analysis of meta tags, h1 tags and content being viewed by Google
• Current website traffic and keywords which drive that traffic
• Competitors in primary keyword verticals
• Frequency in which content is added/updated
• Discover dynamic pages and improper URL names
• Current Rankings

Phase 2: Analysis

• Review prime keywords and develop a list of keywords which will be focused on within the campaign based on popularity of search and relevancy to website
• Review specific changes that are needed to the website itself in regards to the structure of the website. (Site map, meta/h1 tags, header tags etc)
• Determine the overall need for additional content on the website and how detailed and involved this content will need to be.
• Review potential opportunities to build inbound links through other targeted websites.
• Analyze potential implementation of Blog or RSS feed to improve frequency of relevant content placed on site.
• Development of Action Plan

Phase 3: Implementation

• Initial Strategy Meeting w/client. Introduction to Account Manager
• Finalization of primary keywords to focus upon
• On-site changes including adjustments of meta tags, h1 tags and site maps
• Correction of dynamic pages
• Development of a process by which website will provide frequently updated content (typically through a blog, RSS feed or Content Management System)
• Development of content and creation of a detailed "knowledge center"
• Launch inbound link acquisition campaign to build inbound links that focuses on quality, high value links directly related to the content of the client's site.
• Creation of targeted press releases, article distributions and bylined articles
• Implementation of social media campaigns designed to drive inbound links
• Directory submissions to reputable directories

Phase 4: Management

• Once your campaign is "live" we will provide weekly updates as to the status of tasks that have been performed on your monthly "Action Plan"
• Your Account Manager will be available to discuss your campaign at any point a question should arise.
• Each month, we will provide you with a detailed overview of all services performed, inbound links developed and a detailed rankings report that outlines the rankings movement from the prior month.
• A follow-up monthly call with take place in which results from the prior month are discussed and the "Action Plan" for the next month is reviewed.