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WebiMax Blog

Digital marketing tips and advice.

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July 26, 2012

How can parents stay one social medium ahead of their kids? Todd Bailey, vice president of marketing and digital strategy at WebiMax, talks with Alisa Parenti in Money, Markets and More.  Listen to the Live interview here

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July 26, 2012

Kenneth Wisnefski catches up with Mark Crumpton on his daily show “The Bottom Line” to discuss Facebook’s Q2 report and gives insight as to the remainder of 2012 looks like for the social media company.  Watch the Live interview here

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July 24, 2012

Kenneth Wisnefski speaks with former N.Y. Governor David Patterson on the Penn State child abuse allegations.  Wisnefski digs deep in to the implications on the University and discusses their options from a reputation management stand point.  Listen to the Live interview here

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July 24, 2012

Kenneth Wisnefski discusses with ESPN Radio the implications on Penn State and their reputation going forward.  Listen to the Live interview here

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July 23, 2012

Todd Bailey, Vice President of Marketing and Digital Strategy at WebiMax discusses the important steps that needs to be taken by Penn State University in wake of the child abuse allegations.  Watch the Live interview here

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July 23, 2012

“Sometimes businesses become one-dimensional. If they start to fall behind in one core area of their work, they lack the support beams to continue their success and hedge against challenges in other areas,” says Kenneth C. Wisnefski, founder and CEO of WebiMax.com, an Internet marketing company. It’s an important lesson for entrepreneurs and business owners.  Read more

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July 20, 2012

The United States Supreme Court largely upheld the Affordable Care Act in a 5 to 4 decision, marking a major victory for the Obama administration and greatly impacting small businesses.  Kenneth Wisnefski discusses the impact of the Affordable Care Act on small businesses.  Read more

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July 19, 2012

We know the Houston area is receptive, given the success of Yao Ming. In addition, the inroads that were developed with Yao Ming in the international Asian market can carry over and impact Jeremy Lin’s brand recognition.  Read more

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July 19, 2012

Nowadays that’s a big aspect, when marketers can look to some kind of metric to understand how beloved someone is by the public,” says Kenneth Wisnefski, a brand strategist and CEO of the Internet marketing company WebiMax.  Read more

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July 19, 2012

Lin’s transition from New York to Houston will likely eliminate the ‘feel good story’ he projected now that he is set to make $25 million over the next 3 years,' Wisnefski says. 'The end of the short-lived Jeremy Lin era in New York will likely bring an end to “Linsanity” and impacts his brand.  Kenneth Wisnefski discusses the impact on Lin’s brand.  Read more

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July 19, 2012

Here's a hypothetical situation for you, small business owner/independent contractor. You've recently opened shop. Your ecommerce site is up and functioning. You're ready to start writing freelance articles for all the big players in your industry. The next thing you do is sign up for accounts with Twitter, Facebook, and Google +.

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July 18, 2012

Kenneth Wisnefski is the brand strategist and Founder/CEO of WebiMax, an international Internet marketing company. He thinks “the second phase of the Lin brand, moving beyond the feel-good and overnight-sensation notion,” should prove highly lucrative, never mind his change of address.  Read more

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July 18, 2012

Kenneth Wisnefski, brand strategist and founder / CEO of WebiMax, noted that part of Lin’s charm was the backstory of a Harvard grad who was unwanted in the NBA and living on a teammate’s couch – then finding instant success.  Read more

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July 18, 2012

Playing with a big contract in a smaller market, one with approximately one-eighth of New York’s Asian population, Lin carries the burden of expected stardom in a new town.  In New York the marketability (for an average Lin) would still be there because of all the media attention.  Read more

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July 9, 2012

Thousands worried that they would lose Internet access after the Federal Bureau of Investigation pulled the plug Monday on a safety net set up to keep machines infected with a widespread virus online.  Kenneth Wisnefski discusses online security.  Read more

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July 3, 2012

Kenneth Wisnefski reviews some popular beach items and discusses their viability in today’s market.  Read more

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June 22, 2012

The success of Android and iOS in part depends upon the innovation provided for each platform by third-party mobile app developers, and some would argue that Android has taken a beating as a result.  Here, Kenneth Wisnefski discusses the differences going forward.  Read more

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June 21, 2012

Retailers and consumer-products companies are increasingly using Twitter as a marketing tool, which has given them limitless opportunities to connect with their customers.  Kenneth Wisnefski discusses some of the worst tweets of the year.  Read more

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June 20, 2012

Kenneth Wisnefski announces the addition of Bill Slawski to the WebiMax Team.  Wisnefski also discusses some of the WebiMax processes.  Read more

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June 20, 2012

Kenneth Wisnefski, founder and CEO of WebiMax, announced the addition of SEO industry expert Bill Slawski to the WebiMax team.  Read more

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June 17, 2012

Pro basketball fans like using social media to talk up their sport, said Kenneth Wisnefski, CEO of WebiMax. The NBA Facebook fan page has over 13 million "likes," far ahead of any other pro sport, he said.  Read more

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June 14, 2012

Kenneth Wisnefski, online marketing expert and founder / CEO of WebiMax, feels “We are seeing a major player in the tech industry detracting from Google’s services and making them [Google] susceptible to losses in a market they have consistently dominated.”  Read more

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June 13, 2012

Given the personal nature of the NBA's players it is only natural for the NBA to embrace social media. "With the NBA, the players are more personal than some of the other sports.  Kenneth Wisnefski discusses social media’s role in the Finals.  Read more

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June 13, 2012

Zynga may turn into a social gaming ghost town if it doesn't come up with a smart mobile strategy and some killer new games soon.  Kenneth Wisnefski shares his response on Zynga’s outlook.  Read more

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June 13, 2012

Facebook is reportedly exploring the option of removing the minimum age requirement and allowing children under the age of 13 to access the platform with parental supervision. At this point, the social media titan requires users to register their birthdate at or above 13 years old.  Read more

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June 13, 2012

Guerrilla marketing is experimental in nature and aggressive.  Online marketing can be 'in your face,' but that's just a figurative term.  This summer a number of brands have decided to literally get in the face of brand fans, using buses, caravans, and even fire engines to interact with the masses.

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June 12, 2012

Kenneth Wisnefski, social media expert and founder and CEO of WebiMax, expects activity during the Finals to smash the record for Twitter chatter for a major sporting event. That was set during the New York Giants’ victory in the Super Bowl at 10,200 tweets per second.  Read more

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June 12, 2012

June 11, 2012

June 8, 2012

Need an Expert Contributor?

Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!

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