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WebiMax Blog

Digital marketing tips and advice.

Patty Ryan

Patty Ryan:

April 29, 2014

One of the most important shifts in recent SEO history is the way that important metrics are captured and analyzed.

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April 1, 2014

March 21, 2014

On St. Patrick's Day, we randomly selected one person who ran their domain through our Website Analyzer tool to win a free press release.

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March 11, 2014

Girl Scout Cookies Are Here - Image

Last weekend, I was on my way home from the "polar bear plunge" in Wildwood, NJ when I stopped at a local convenience store for a bottle of water for the 2-hour drive home.

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February 18, 2014

free-press-release-contest

We are excited to announce that one lucky person who meets eligibility requirements and uses our Website Analyzer tool between February 17th and March 16th will win a free press release to help promote their brand, written & distributed by WebiMax.

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February 17, 2014

It's no surprise to us when clients are hyper-focused on ranking reports as a measurement of SEO success. After all, they hired us to increase the visibility of their website(s) in the search engines. But in an industry that is constantly changing due to Google's algorithm changes, the way we show clients the value of our services has to adapt as well. Now that Google Analytics no longer shows individual keyword data, and SEO campaigns are becoming more about content & integrated social media marketing, the reports we show our clients as indicators of a successful campaign need to reflect that.

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February 14, 2014

I love milestones, so in honor of my 30th birthday I've created a roundup of the WebiMax Social Media Department's favorite social media marketing tools for 2014. We use a combination of the following tools in order to help our clients succeed with social media. Social media managers: are there any tools that you use regularly that you don't see on this list? If so, share them in the comments below and tell me why they're so great.

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February 13, 2014

As an Internet marketing agency, social media is the heart of many of our clients' campaigns. Here are three ways we are spreading the love by successfully incorporating Valentine's Day into our social media marketing campaigns.

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January 24, 2014

You might be thinking to yourself, "What does a marketing agency have to do with the Big Game or drunk driving?"

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January 22, 2014

Image of Ollie the dog

My dog Ollie is a great companion and through him I've learned a lot about the virtue of unconditional love. Recently I realized that the lessons he's taught me about life can also be applied to work. Here are three social media marketing tips we can all learn from Ollie:

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December 19, 2013

In the summer of 2012, I created the Social Media Marketing Department at WebiMax. Since then, our social media revenue has more than doubled. Why? Because social media marketing works.

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May 6, 2013

Last night, I started reading Sheryl Sandberg’s book Lean In: Women, Work, and the Will to Lead (and subsequently developed a strong feeling of jealousy that our Marketing Coordinator, Danelsy Medrano, saw her present at last month’s Greater Philadelphia Chamber of Commerce event). I’m not sure what captivated me more: Sandberg’s journey to becoming COO of Facebook (a dream job, as far as I’m concerned), or the fact that I can relate to her experiences and dilemmas as a woman and a leader. Regardless, I couldn’t put my Kindle down and I’m paying for it today (sorry, SMO team, for the yawning).

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March 25, 2013

Does Your Business Have Facebook Covered?

The Facebook Cover Photo –prime real estate for you to visually represent what your company is all about.  Are you adhering to the latest guidelines?  Is your cover photo compelling enough to draw user engagement?

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January 7, 2013

I love Andy Cohen.

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October 31, 2012

WebiMax headquarters is located in South Jersey. This is our first day back in the office following Hurricane Sandy. Luckily, we have power and we did not experience the same levels of damage that the NJ Shore, Newark, and parts of Delaware, New York, and New England endured. Our thoughts are with those who lost their homes or worse – their lives. Among all of the chaos and destruction are brave and generous people who are stepping up to help each other everywhere we look – from neighbors helping to clean each others' yards to people opening their homes and their hearts all over our Facebook news feeds.

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October 26, 2012

For the last twelve months, Google's relationship with online businesses has been rather complicated. Regular readers of the WebiMax blog are no doubt familiar with the effects that the company's various search algorithms (Google Penguin and Google Panda) have had on the SEO community and their clients. Although the company maintains that the development and implementation of these updates all serves to better the SERPs for the end user, countless businesses have been negatively impacted by the recent alterations made to the search engine. The result of this has been a lot of hurt feelings between online companies, marketing firms, and Google.

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October 26, 2012

Defending your Good Name Is More than just a Smart Idea

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September 27, 2012

Two days ago, Neil Young joined Twitter. Nearly 26,000 users are already following him, including me. So what did the massively influential singer-songwriter have to say as his first tweets?

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August 29, 2012

How can lip balm be controversial? Just ask Chapstick - they've managed to offend a lot of people with the image they chose for a new advertisement and, moreover, how they chose to deal with the backlash on their Facebook page.

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July 26, 2012

You just launched a new site, began a new business venture.  You're confident in your product/service.  That's taken care of.  What's not is your brand's level of traffic and customer intrigue.  Something has to be done about that.  You've heard about the benefits of online marketing tactics, such as SEO and PPC (pay-per-click) services.  You're very interested, but would like to learn more.  Here's your chance.

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July 19, 2012

Today, I was sitting at my desk when I received a phone call from a "Blocked" number during my lunch break. Reluctantly, I answered it.

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Need an Expert Contributor?

Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!

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