WebiMax Blog

In the start of every football season, the first few games are often a surprise in terms of how well or how poorly some teams play. One team yesterday, picked by many to be a potential Superbowl, participant barely eked out a victory over a rival that isn't expected to fare quite as well. Other teams won by wide margins over teams expected to be much more competitive.

On September 4^th, 1998, two Stanford University students named Larry and Sergey formed a privately-held company called Google, named after the Internet search engine they had begun developing more than two years earlier.  Today, that company celebrates fourteen years of innovation and success.

As the Democratic National Convention begins with the Republican National Convention finished, social media will continue to keep people from across the country tuned in on the action. Regardless of what political party you support, with the use of social media those from all angles of the political spectrum can catch all the action, cast their opinion on speakers, reflect on current issues, and show support for their party.

How much is a search engine like a human being when it comes to gathering data in the world around it and making judgments about that data?

Following the recent appointment of new CEO, Hubert Joly, Best Buy is now beginning its turnaround and attempting to return to its former profitability.  While the retailer initiates its restructuring plan, both Best Buy and Joly remain prominently featured in news headlines, blogs and throughout social media.  Although the public response to Best Buy's management changes has provided the brand with enhanced visibility on the Web, the company must now take measures to monitor and manage its reputation in order to maintain a positive brand image.

How can lip balm be controversial? Just ask Chapstick - they've managed to offend a lot of people with the image they chose for a new advertisement and, moreover, how they chose to deal with the backlash on their Facebook page.

Social media sites have become increasingly hot platforms for people everywhere to cast their voice. Whether giving a review of a new restaurant or sharing the latest celebrity gossip, social media sites bring people together to converse and exchange thoughts. And, they're also the perfect place for businesses to hear the voice of customers.

On Tuesday, the 2012 Republican National Convention officially began in Tampa Bay and less than 24 hours later, terms such as "Mitt Romney", "Paul Ryan", "GOP 2012", "RNC 2012" and "Chris Christie" were still amongst the most frequently searched and discussed topics on the Web.  Throughout popular social networks such as Facebook and Twitter, millions of national and even international users have voiced their opinions and thoughts on the candidates and the convention.  Despite some delays and initial concerns due to the impending presence of Hurricane Isaac, RNC attendees and online followers have been largely unhindered by inclement weather thus far.  In fact, the event is on track to become one of the most significant social trends of 2012 and is anticipated to substantially elevate Mitt Romney's social following heading into the upcoming Presidential election.

I'm going to give you a piece of marketing advice. Are you ready? Okay, here it goes: Sex sells.

That's what Kenneth Wisnefski, CEO of WebiMax, a rapidly growing internet marketing business, has done. The Mount Laurel, N.J.-based company saw revenue jump from $2 million in 2010 to $10 million in 2011, while head count expanded from 58 to 150. Wisnefski expected that the larger staff would lead to a company discount on healthcare premiums.  Read more

For quite some time now, Facebook has been the world's preeminent social networking site.  In fact, it's even become a part of pop culture.  Books have been written and movies have been made about the phenomenon that is Facebook and furthermore, the company released one of the most anticipated IPOs in history earlier this year.  Despite the diminishing value of Facebook's shares, the network still controls a majority of the social networking market.

Optimization is the effort to try to make something the best that it can be.

"Most will tune it out, skip over them and go look at what's more pertinent to them," Wisnefski said. "Aside from targeted customers, we've never had anyone come back and say, 'Hey, Facebook has been a huge return for us.' It's more fluff than substance."  Read more

Wisnefski founded WebiMax in 2008 as a small startup and has since grown the company to employ more than 300 New Jersey residents in its four year history.  Read more

"Ever since 2009 when our growth skyrocketed nearly 1,000 percent, year-over-year, WebiMax has received generous offers to relocate our business however we remain based in New Jersey and will continue to operate out of this great State," states Wisnefski. "Being the number 1 fastest growing private company in New Jersey is an honor for us and I thank those at Inc. magazine for this accolade."  Read more

Inc. magazine this week ranked WebiMax No. 1 in New Jersey as the fastest growing private company on its 31st annual Inc. 500 | 5000 list. There are approximately 153 New Jersey based private companies on this year’s Inc. 500 | 5000.  Read more

MOUNT LAUREL, NJ (AUG. 23, 2012) – Inc. magazine this week ranked WebiMax No. 1 in New Jersey as the fastest growing private company on its 31st annual Inc. 500 | 5000 list.  There are approximately 153 New Jersey based private companies on this year’s Inc. 500 | 5000.  The full list of top companies in New Jersey can be found here, courtesy of Inc. magazine.  In addition, WebiMax ranked No. 37 overall in the United States, with a three-year sales growth of 5,651 percent.

Webimax CEO Ken Wisnefski called the social network’s heightened focus on advertising despite its long-held virtues a “necessary growing pain,” but he was careful to point out challenges.  Read more

View WebiMax’s official ranking and profile page on Inc. 500|5000 list.  See the WebiMax profile page here

WebiMax ranks number 37 overall on the Inc.500|5000 list for 2012.  The list is comprised of the 500 and 5000 fastest growing private companies in the United States.  See the full list here

WebiMax ranks the highest in New Jersey for the fastest growing private companies on their annual Inc. 500|5000 list.  See the results for New Jersey here

"WebiMax is one of the fastest growing private companies not just in the United States, but also in our industry," states Wisnefski. "Our commitment to delivering high quality and innovative online marketing services to more than 800 clients worldwide has earned us this distinction and I thank the individuals at Inc. magazine for this representation."  Read more

Kenneth Wisnefski, founder and CEO WebiMax, a leading online marketing firm founded in 2008, announced "in our first year of eligibility for the Inc. 500, WebiMax is pleased to be included in this famed list and be placed amongst the nation's top tier of private organizations experiencing explosive growth."  Read more

Inc. magazine today ranked WebiMax No. 37 on its 31st annual Inc. 500, an exclusive ranking of the fastest-growing private companies in the United States. In addition, WebiMax is the highest ranked New Jersey-based private organization on this list.  Read more

MOUNT LAUREL, NJ (AUG. 21, 2012) – Inc. magazine today ranked WebiMax No. 37 on its 31st annual Inc. 500, an exclusive ranking of the fastest-growing private companies in the United States.  In addition, WebiMax is the highest ranked New Jersey-based private organization on this list.

Recently, SEOs may have had difficulty relying on link building strategies that previously helped create page authority within Google's SERPs.  Google's new link evaluation process is definitely taking a toll on low-quality links and is forcing developers to find better methods of building backlinks.  Despite Google's apparent emphasis on link evaluation lately, backlinks are still an important factor in organic SEO success.  The question on the mind of many SEOs at the moment is: "How can I build high-quality, relevant links that Google won't penalize as spam?"  The answer may be more obvious than some might realize.

Some big retailers are joining forces to develop their own mobile payment app, but Ken Wisnefski, CEO of WebiMax, voices some concerns about their plans. He joins Alisa Parenti in Take on Tech.  Listen to the Live interview here

Many brands struggle to gain recognition in the SERPs and throughout social media, but achieving visibility is not the only important element of Internet marketing.  A company's reputation is crucial and managing that reputation is necessary in order to maintain a positive image both on and offline.