If a company is franchised, it's safe to say that they're doing something right. Franchising is a business practice that's experiencing an impressive level of global growth in the current business world. Becoming a franchise is equated with success in large part because it takes a business plan that has proven to be successful to grow in such a way, and because such growth creates job opportunities and a place to put collaborative ideas to work, it's easy to see why hundreds of thousands of small businesses aspire to join the movement.

WebiMax is fortunate enough to have a booth at the HBA Global Expo in New York City from now through Thursday. Guests who attend this event will get to see exhibits from some of the top brands in the beauty industry from all around the world. Whether you want to check out some new products and technology, learn about the current trends, or find ways to promote your own beauty products, the HBA Expo has it all.

It was great seeing everybody at the IRCE 2013 in Chicago! Thanks to everyone who stopped by our booth; we feel the event was extremely useful and it was a great success.

Today kicks off the Internet Retailer Commerce Event of 2013, otherwise known as the largest e-commerce event in the world, and WebiMax is proud to be attending! This two-day event, taking place on June 4th and June 7th, consists of a slew of workshops and talks from noteworthy speakers for representatives from online companies to attend. Here, the guests will be able to get some tips on how to take advantage of the latest e-commerce technologies, strategize, prepare for the future of online retailing, and use social media to their advantage. WebiMax will not only be attending workshops and talks, but will be featuring our own booth as well, where attendees can stop by and get a free website analysis onsite. I'm excited to return to WebiMax with some expert insights from speakers like Al Gore, Rakuten CEO Hiroshi Mikitani, HSN CEO Mindy Grossman, and more.

Today, many business owners understand that blogging for their company is one of the most important factors in its success.  While many attributes can determine success in product marketing and advertising, the facts are hard to dispute: a solid online content strategy is a must.

When you think of Facebook, the most prominent name associated with the brand is undoubtedly Founder & CEO, Mark Zuckerberg.  While his story and rise to success have been publicized in novels and films; Facebook’s COO has only recently come into the spotlight.  Although Sheryl Sandberg has been a key player in Facebook’s growth since 2008, she has largely been “behind-the-scenes” of the social network.  However, she recently made a significant career move outside of Facebook which is likely to help make her a household name, as well.

Last Friday, I attended the 2013 Paradigm Award ceremony at the Hyatt at the Bellevue’s Grand Ballroom in Philadelphia, PA and I was fortunate enough to witness this year’s honoree, Denise Morrison of Campbell’s Soup Company, accept the prestigious award.  Presented by the Greater Philadelphia Chamber of Commerce, the yearly luncheon was organized to celebrate and recognize prominent professional women in the area and their contributions to local businesses.