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WebiMax Blog

Digital marketing tips and advice.

January 29, 2020

Why are reviews important?

According to Nielsen, 92% of consumers trust suggestions from friends and family more than advertising. Also, 88% of consumers trust online reviews from complete strangers as much as recommendations from people they know. Researching a business and its products is very easy to do, and so most people will take the time to vet a company before making a purchase. Simply put, positive reviews can drive sales.

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March 12, 2019

In a recent report by Clutch, a B2B research and reviews firm, WebiMax CEO Ken Wisnefski was featured as an expert source in public relations and online reputation management.

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January 17, 2019

For years, digital marketing aficionados have been deluged by blog posts espousing the mantra “content is king”. “In 2019, this may not be so much the case,” states Webimax CEO, Ken Kwisneski. “Over the past several years, content has become such a widely utilized commodity, the value for digital marketing campaigns may have been cheapened or weakened.”

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December 10, 2018

Public relations is an evolving industry, which has been dramatically affected by the advent of the digital age. Because the marketing, branding, and public relations industries act in conjunction with everyday events, agencies like us need to be on top of major news and trends in the PR industry and quick with all of our actions. Our clients know that having a PR firm that is prepared is essential.

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October 9, 2018

How much does your online reputation influence your prospects? Maybe more than you think. Recent studies indicate that 80% of today’s customers are influenced the information and reviews they find online. It’s important to realize that consumers heavily rely on the internet and social media to inform their buying decisions, and forward-thinking companies and individuals are taking steps to monitor and manage their online reviews.

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August 23, 2018

Google made a big announcement the other day stating they will now automatically verify users in Google Search Console with the ownership of a Google Analytics property. This is a game changer because so many more users will be presented with Google’s Search Console tool and gives more users a great tool to help them closer to a healthy website.

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July 31, 2018

 

Great news! We recently updated our SEO analysis tool to stay up to date with Google’s ever-changing algorithm. Our tool analyzes your website and provides you a score outlining what areas on your site are good and where improvement is needed. To top it off, it is still free!

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July 12, 2018

Facebook conversations have been BOOMING as of late. From the congressional hearings with CEO Mark Zuckerberg on their data scandal to the "trendy" TV ad campaign that most of you have probabably seen a number of times. All their recent exposure has caused the online social media company to make a lot of updates to their 2.2-billon user-based platform. Their updates are particularly targeted at getting their users to trust the platform once again and stop the spammers from abusing the platform.

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July 2, 2018

In the red corner, we have legacy media advertising. That’s right, the radio jingles, newspaper advertisements and TV commercials you remember from your youth. In the blue corner, we have social media marketing: user-specific ads, pay-per-click opportunities and targeted emails all reaching potential conversions. It almost goes without saying that digital marketers would expect the latter to come out on top. However, Facebook’s recent pummeling in the public square by members of Congress may have some wondering if this social media monolith is on the ropes.

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June 20, 2018

You’re probably familiar with Google’s knowledge panel. You know; that box that shows up at the top right of a search engine results page (SERP) giving you an overview of information related to the query you’re searching. Here, have a look:

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June 7, 2018

WebiMax is proud to announce our recent inclusion in Clutch’s annual press release! Clutch.co, a Washington, D.C. research, rating, and reviews firm, has identified their top picks across a number of segments in the Philadelphia metro region.

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May 30, 2018

Did you learn a new digital marketing tactic today?  Generally speaking, it’s likely to be useful but is it helpful for your brand right now or at all?  More importantly, are emerging SEO implementations fueled by interests in rankings or conversions?  In many cases, you need increased exposure to secure better conversions. However are paths to better conversions fueled by insights from SEO's or consumers? Or is it both?

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May 22, 2018

We at WebiMax are proudly celebrating our 10th anniversary now in 2018. Over the last decade, WebiMax has grown to become one of the top online marketing companies in the United States.

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May 11, 2018

It’s 2018, and by now if you own a business you’ve probably been told at one time or another about the increasing presence of digital marketing and its importance in growing a brand or company.

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May 2, 2018

Thursday, April 26th was not a typical day here at the WebiMax office. WebiMax, like other employers across the country, celebrated "Take Our Daughters And Sons to Work Day." Host to 25 kids, WebiMax made it a great day filled with fun, learning, and laughter.  All the kids got to see where the adults spend their weekdays and what their typical day looks like in the office.

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April 27, 2018

Whenever I find myself struggling to come up with a good topic to write about, I go back to the movie Adaptation. Now, Charlie Kaufman is a writer who understands the plight writers, designers, and other creative people face when they have run out of ideas. He experienced such an extreme form of writer’s block trying to adapt to a movie about orchids, he eventually wrote a movie about writing the movie about orchids. He gave himself a twin brother for comedic relief, added a few chase scenes, and turned it into something very different from where he started.

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April 23, 2018

Business News Daily announced the results of their best online reputation management services rankings for 2018. WebiMax, a leader in the digital marketing space since 2008, claimed the top spot when it comes to reputation management for businesses due to their extensive list of services and attention to customer service. The company based out of Camden, NJ was recognized for the results they have produced for enterprise level clients as well as their reasonable costs for their robust service.

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April 20, 2018

You finally have a weekend to yourself and all you want to do is binge-watch your favorite shows on Netflix. Your snacks are lined up and you’ve decided to kick off the weekend by re-watching The Office for the 5th time. You turn on your computer, open your Internet browser, and you’re greeted with this screen:

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April 18, 2018

As a digital marketing and SEO agency serving clients around the world, our team at WebiMax strives to stay at the top of the competition. We were founded on the principle of helping clients as a strategic partner, working with clients across a myriad of industries. Offering services in SEO, paid search, reputation management, social media, web design, lead generation, and more, we understand the common marketing bottleneck effects that companies face and work to help your company overcome them.

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April 12, 2018

Facebook is a merely a “conduit” and it’s “hard to say” that the social media platform is solely to blame for the data breach that saw 87 million accounts exposed to Cambridge Analytica. That’s the stance of Ken Wisnefski, founder, and CEO of digital marketing agency WebiMax, and he’s withholding judgment until someone can show him that Facebook willingly offered up this data that was eventually used as campaign subterfuge to steer voters during the 2016 presidential run.

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April 12, 2018

For some time, Google has been testing a “more results” button within their search engine results pages to load more results on mobile. This new button would essentially eliminate the need of having to click to the next page of search results thus removing paginated search results on mobile. Last night, Google made an announcement on Twitter that this is now real, stating the following: “We’ve launched a new “More results” button that makes it easier and faster to get more search results on mobile. Now additional listings load below the ones already being viewed, rather than the old "Next" button that would load an entirely new page....”

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April 6, 2018

What do a store shelf and a news reporter’s email inbox have in common?

Both are filled to the brim with items being overlooked. It’s not intentional, but we’re in the age of information overload so some pitches fall by the wayside and products that show true promise gather dust. With the assistance of expertly-crafted media pitches and press releases created by dedicated WebiMax writers, your company’s digital marketing efforts will stand out in a crowd -- or on a store shelf or reporter’s inbox. Below, you’ll see how we can help you turn more heads.

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March 28, 2018

Google recently announced they are going to start rolling out their mobile-first indexing, an initiative that allows Google to generate and rank it’s search results based on the mobile version of content on a website. Keep in mind, Google’s always used one single index for serving search results and will always use one. That single index is just changing from desktop to mobile. We’ve all known that throughout the years more users are utilizing mobile searches as opposed to desktop searches. This has been a trend for some time and in 2018 we are seeing mobile searches dominate.  Largely due to this mobile dominance, Google is now going to start crawling and indexing the web as a mobile browser.

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January 24, 2018

This year, WebiMax proudly celebrates its 10th anniversary as a full-service digital marketing agency. Based out of Camden, N.J., WebiMax began in 2008 and has evolved into one of the top online marketing companies in the United States.

WebiMax is a leading internet marketing company that offers a wide range of services including SEO, paid search, lead generation, reputation management, and web design. According to business.com and many other third-party review sites and publications, WebiMax always comes out on top as a digital marketing agency.

In fact, WebiMax is the fastest growing internet marketing company worldwide and has been the recipient of numerous achievements and accolades, including recently being named Best Online Reputation Management Service for Businesses in 2018 by Business News Daily.

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July 17, 2017

mozconOne thing is true of all digital marketers, they don’t know everything. Why? – Because the Internet is an industry and resource that continues to change and progress on a minute-minute basis. From Google algorithm update rumors to random changes to the ways we can advertise on social media, a marketer has to stay on their toes.

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August 14, 2016

Smart businesses offer products online...

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July 29, 2016

WebiMax Reviews your Online Reputation

One of the major components to our nationally rated Reputation Management campaigns includes monitoring and managing reviews.

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June 8, 2016

This is the second in a series of blogs on digital marketing in foreign countries. In this installment I would like to take a look at what international law can mean for a company looking to expand.

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June 1, 2016

In order to run a successful business, a CEO needs to have a good amount of pride. You certainly can’t launch a new company without a strong belief in your own abilities and you can’t offer a worthwhile service or product without pride in your work. But too much pride can also hinder success when it comes to building connections with media outlets.

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May 20, 2016

Whether you own a small business or a large company, finding the time to create engaging content for your social media accounts can be difficult. Once you have that content, figuring out an effective strategy to distribute posts can feel downright intimidating, and the difficulty only intensifies as you add more social media accounts to your collection.

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Need an Expert Contributor?

Ken Wisnefski is a seasoned web entrepreneur and a frequent contributor to news outlets and business publications. Ken’s vast knowledge of how to make online businesses succeed has made him a sought after consultant from businesses wishing to improve their online initiatives. Contact pr@webimax.com to collaborate!

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